HITS: Spring 2017: Box, 5th Kind CEOs to Discuss Transformation, Collaboration Tools

The CEOs of Box and 5th Kind, numerous studios execs and the lead developer for MediaSilo will share the latest advancements in collaboration and software tools needed to stay ahead of the game in today’s digital reality, at HITS: Spring 2017, being held May 25 at the Sheraton Universal Hotel in Los Angeles.

Here’s a look at what they have on tap:

• At 9:45 a.m., immediately following the “Leadership in the Digital World – People, Networks and Innovation” keynote presentation from Dr. Sabine Remdisch, director of the LeadershipGarage at Stanford University, Aaron Levie, CEO, co-founder and chairman of Box, will share his thoughts on what it actually means today to become a true, modern digital company.

His presentation — “Rewrite Your Company – How to Truly Become a Digital Company” — will look at how digital technology is being adopted from concept to monetization of content, and how being a true digital operation means rethinking your operating and business models, as well as products, entirely from the inside out.

• In the 10:05 a.m. panel “Transforming Film Production with New Software, Technology and Management Tools,” several studio execs will share how they’re deploying digital solutions in every corner of their business — from production to distribution to marketing — to create new, direct relationships between content creators and consumers. Computer-aided script writing, the employment of cloud technologies, and advanced digital marketing are all contributing to new opportunities. Filiz Bahmanpour, senior director of TV production technology for NBCUniversal; Sean Cooney, head of worldwide post production for Netflix; Ivan Gueron, SVP and divisional CIO of productions, studio operations and worldwide product fulfillment for Sony Pictures Entertainment; and Christopher Stefanidis, VP of digital distribution, operations and strategy for The Walt Disney Co. will be on hand to discuss.

• The 10:35 a.m. presentation “Achieving the Full Potential of Digital Collaboration” has Steve Cronan, CEO of 5th Kind, looking at what’s needed to secure the content creation pipeline while still scaling to meet both current and future needs, by supporting event-driven workflows, removing technical questions about security from the creative process, and engaging every corner of the supply chain, including technical, business and creative roles.

• In the afternoon breakout session, “Why Reviewers Hate Your Screening Site: Design for Your Users, Not Your PR Team,” Alex Nauda, CTO for MediaSilo, and Jared Vincenti, Product Manager at MediaSilo, will offer a stark truth to attendees: press reviewers hate today’s digital screeners model. Too many passwords, too many different platforms, and simply too many roadblocks are just some of the feedback MediaSilo has received from the various bloggers, reviewers and award judges that studios rely on to promote content. Nauda will share the new technologies available to better streamline the process.

Produced by the Media & Entertainment Services Alliance (MESA), in partnership with the Hollywood IT Society (HITS), the Content Delivery & Security Association (CDSA), and the Smart Content Council, HITS: Spring is presented by Entertainment Partners, with sponsorship by Box, TiVo, Avanade, Amazon Web Services, Expert System, IBM, MarkLogic, MediaSilo, Microsft Azure, SAS, Zaszou IT Consulting and Ooyala.

For more information visit HollywoodITSummit.com.

To participate in the event contact: Christian Calson at [email protected]ance.org
or call 310-945-6284.

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