HITS is a community of IT executives representing the Hollywood studios and supporting information technology partners which includes (1) MPAA member studios (and other significant non-MPAA member studios), (2) supporting key media services providers, (3) software vendors, and (4) services firms.

Organized under the aegis of the Media and Entertainment Services Alliance (MESA), which represents the service and technology solution providers, the Society embraces the entire entertainment industry consisting of film studios, TV networks, home entertainment divisions of Hollywood studios, video game publishers and music labels.

Rights Management Experts: Content Legality, Profitability Equally Important

By Chris Tribbey If you need assurance of just how important modern rights management systems are for content companies, ask a lawyer. Ed Klaris, founder of New York-based me... More

M&E Journal: Changing Consumer Demands and the Agility Needed to Support Them

By T Shobhana, VP Head, Global Marketing & Communications, Prime Focus Technologies Today’s consumer is an evolved creature and already “cord-cutters” have become old news... More

Contract Data Gets its Due at ‘Rights and Metadata Madness’ Event

The benefits of metadata when it comes to protecting content against piracy are well known by this point. But often lost in the conversation is something more basic: who owns distr... More

Salesforce: A Different Approach to Customer Relationship Management

When San Francisco-based Salesforce launched 17 years ago, the company didn’t just want to start a new, cloud-based customer relationship management (CRM) technology service, it ... More

M&E Journal: U.S. Video Consumption & Viewership Trends

By Greg Boyer, U.S. Entertainment & Media Consulting Leader, PwC Terms like “all you can eat” and “binging” were once relegated to the analog domains of inexpensive food... More

Inaugural Rights & Metadata Madness Event To Tackle Rights Management, Contracts

At the inaugural “Rights & Metadata Madness: Where Legal Meets the Digital Supply Chain” event July 20 in New York City, the current state of media and entertainment content ri... More

M&E Journal: Ending Chaos in IT Organizations

By Brian Dawson, Business Manager, Affinity Do you know how many projects are running across your IT organization? Is your IT organization chasing fires, working extreme hours, ... More

From Data to Distribution: ‘M&E Journal’ Digital Edition Now Available

The spring edition of the “M&E Journal: Navigating the Next New” magazine — featuring insights from dozens of media and entertainment industry executives — is now available... More

My Eye Media’s Reyes: Promising Initial Feedback for STORM Platform

Initial client feedback to My Eye Media’s new digital Storefront Testing and Online Retail Monitoring (STORM) platform has been “very positive,” Juan Reyes, the company’s c... More

DeGraff Challenges M&E Industry to Innovate at THE Summit

LOS ANGELES — Jeff DeGraff, professor of management and organizations at the Ross School of Business at the University of Michigan, sympathizes with the entertainment industry’... More

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