Strategy

The Future of Customer Experiences (Adobe Blog)

Adobe CTO Abhay Parasnis discusses how AR, VR, AI and voice will raise the bar for customer experiences.... More

Salesforce’s Trailhead Courses Now Good for College Credit at SNHU (ZDNet)

Southern New Hampshire University students can get credits toward their degree for the completion of courses on Salesforce's online learning platform.... More

Spotify’s Pitch to Podcasters: Valuable Listener Data (The Verge)

Spotify is going to give podcasters listener data they can’t get anywhere else. The company is taking its Spotify for Podcasters dashboard out of a beta, giving more podcasters a... More

Irdeto Unveils Mobile App Protection Service (Dark Reading)

Zero-touch mobile app protection service with machine learning empowers developers to focus on time-to-market and business logic.... More

HBO’s Next Big Idea: Recommendations From Actual Humans (Wired)

Recommended by Humans is a "human-powered" recommendation tool that, instead of gleaning what you might like by looking at your viewing history and the shows beloved by people like... More

Seven Things About Licensing Every Content Buyer Should Know (Veritone Blog)

If you create content for TV, films, ads, documentaries, newscasts, sportscasts, or anything else that might use third-party audio or video clips, then you know how important it is... More

Scams Offering to Sell Festivals’ Customer Data Highlight Ongoing Battle for Privacy (Billboard)

There's a new grift in town: Email scammers are selling fake attendee lists for major music festivals to marketers.... More

Digital Transformation: More About Mindset Than Technology (Genpact Blog)

Almost all businesses born before the Internet age are working to digitize either portions of their value chain or, more boldly, their entire business in order to thrive in an incr... More

AI in Project Management (Forbes)

Artificial intelligence is being used to help with project organization on a collection of fronts. AI systems are able to effectively handle scheduling, reminders, and follow-ups t... More

Salesforce Essentials Brings SMBs Closer to Clients Via Social Media (PCMag)

Salesforce Essentials now helps small businesses leverage conversations over social media, which means easy, managed customer engagement on Facebook Messenger, Instagram, YouTube, ... More

How Designers are Combining Realism, Flat Design (Adobe Blog)

In 2019, we are seeing designers enter a brave new world that combines the best of both realism and flat design. By pairing 3D objects and textures with minimalistic elements, they... More

Artificial Intelligence is Improving How Companies Do Business (Kellogg Insight)

From savvier chat bots to automated financial planners, every day seems to bring news of yet another way artificial intelligence is changing how businesses find and serve their cus... More

Amazon is Turning Advertising Into Its Next Huge Business (CNBC)

If you were browsing Amazon in search of deals for Prime Day, you undoubtedly came across a lot of ads. That’s because Amazon has a trove of information about buying habits that ... More

The Design-Led Future of Work According to Infosys (Verdict)

In June, multinational technology consultancy Infosys opened its Brilliant Basics experience design and innovation studio in London’s creative hub Shoreditch. Company president R... More

Visual Search is Here, Now’s the Time to Act (Tech HQ)

Businesses need to prepare for a new digital age of visual commerce.... More

Digital Advertising: 25 Years Old and Already the Most Dominant Force in Advertising (Adobe Blog)

For 25 years, the digital advertising industry has been evolving and transforming through lots of trial, lots of error, and remarkable creativity and innovation. Together, those fo... More

England’s Football Teams Have a New Secret Weapon: Better Data (ZDNet)

The Football Association is using the cloud to process huge amounts of data and create an automated approach to player performance analysis. The FA is using Google Cloud to create ... More

iPadOS Isn’t Just a Name – It’s a New Direction for Apple (Wired)

One of the defining moments of Apple's WWDC keynote was when Craig Federighi, Apple's software chief, declared that the iPad would now have its own operating system. "The time has ... More

Digital Edition of MESA’s Spring ‘M&E Journal’ Goes Live (SCN)

The Spring edition of the “M&E Journal” from the Media & Entertainment Services Alliance (MESA) is now live, offering nearly 30 articles authored by executives from Hollywood... More

Why Your Enterprise Data Strategy Should Be a Hybrid (Digitalist)

Many enterprises are still finessing their data strategies, and more often than not, organizations are comparing data warehouses and data lakes as stand-alone solutions. To that I ... More