Strategy

The Impact of COVID-19 on CX (Zendesk Blog)

With the coronavirus outbreak, customer experience teams across the globe are having to rapidly adapt amid ticket spikes, customer cancellations, market volatility, and increased u... More

Putting Our Collaboration Tools to the Test (CMS Wire)

Seemingly overnight, COVID-19 changed how we live our lives, including how we work. While some people have been working from home for years, many more traveled daily to a central o... More

How Retailers Can Connect With Digital-Only Customers (Salesforce Blog)

As consumers continue to self-isolate and go all-digital, companies have new opportunities to connect with customers and reimagine their business models. Regardless of your organiz... More

2020 is the Year AI Goes Mainstream in Marketing (Forbes)

Looking to improve the accuracy, speed, and relevance of responses to customers, marketers, are selectively adopting more AI-based apps into their tech stacks in 2020.... More

Pandemic Will Illuminate Where 5G Can Transform Our Work (Tech HQ)

The tech industry is likely to suffer from a period of stagnant innovation due to the ongoing pandemic. Numerous conferences have been cancelled, business trips halted and supply c... More

How DigitalOps Can Build Agility, Resilience (Genpact Blog)

When a crisis strikes, it's not the strongest nor the most intelligent species that survives; instead, it's those that are most able to adapt. DigitalOps – built on flexible and ... More

SAP, Goldman Sachs Innovate to Offer Global Payments on Ariba Network (SCN)

SAP and Goldman Sachs have joined forces to make it easier for companies to do business with the millions of suppliers worldwide on Ariba Network, where more than $3.2 trillion in ... More

The Future of Commerce is Shoppable Video (VentureBeat)

If there’s one thing that’s bountiful in 2020, it’s video content. The streaming wars are raging, with services churning out enough programming for a lifetime. Meanwhile, so... More

What the Bundesliga’s AWS Collaboration Really Means (SportsPro)

Bundesliga International CEO Robert Klein and AWS MD Klaus Bürg explain how Amazon's cloud infrastructure and AI technology will create more data-led experiences for fans of Germa... More

Veritone Expands Content Classification Capabilities to Power Contextual Advertising at Scale for Podcasts (SCN)

Veritone announced the expansion of its content classification capabilities to support IAB Tech Lab Content Taxonomy-compliant metadata output via aiWARE APIs. The new offering wil... More

Copyrights in the Era of AI (Adobe Blog)

In many cases, the data required for AI systems often includes copyrighted content. This process—usually referred to as “machine learning”— raises a fundamental intellectua... More

How AI Will Turn Us All Into Filmmakers (Wired)

As artificial intelligence sneaks its way into all corners of life—driving, finance, chatbots—everyday video will become ripe for an upgrade.... More

When Data is the Key Asset, Trust Must Be the Key Value (Forbes)

As modern enterprises evolve, capitalizing on breakthroughs in IoT, AI, robotics and blockchain to create new opportunities, the most successful among them are increasingly being b... More

After a Decade of Digital Disruption, What Can Leaders Expect in the 2020s? (Digitalist)

Early in this new decade, it’s no surprise that digital transformation in parallel with innovation and disruption remains a red-hot issue keeping CEOs around the globe awake at n... More

Forget the ROI: With Artificial Intelligence, Decision-Making Will Never Be the Same (Forbes)

Having the right mindset is half the battle with successfully building AI into the organization. This means looking beyond traditional, cold ROI measures, and looking at the ways A... More

The Experience Economy: Five Ways to Thrive in 2020 (Genpact Blog)

As we enter the next phase of the experience economy, those that consider experience the North Star of digital transformation will thrive. Others risk becoming obsolete. Whatever i... More

RWE Chooses Avanade Tech to Prepare for the Future (The Record)

Energy company RWE is working with Microsoft partner Avanade to implement a new Microsoft Azure-based infrastructure and Office 365. The new system aims to help the firm compete in... More

Connected TV: Three Things Marketers Need to Know (Adobe Blog)

As the television ecosystem continues to explode in complexity and viewer choice, here are three ways advertisers can stay a step ahead.... More

Going Beyond Voice (TechNative)

Voice search has steadily been putting a new customer-facing channel on the map for marketers.... More

DXC Technology Cites Digital Twins as Business Imperative for Enterprises Across Sectors (MESA)

DXC Technology cited digital twins as a business imperative for the next evolution of digital enterprises. Digital twins take advantage of the vast amounts of data from connected d... More