Smart News Headlines

 

Digital Transformation: This is Why CIOs Need to Stay Brave and Keep on Innovating (ZDNet)

Innovation is the key, even when things don't go according to plan.... More

Amplitude Uses Personalization to Satisfy Chick-fil-A’s Appetite for Success (SA)

The fast-food restaurant chain turned to the product analytics platform Amplitude approximately two years ago to help engage and retain customers. Using machine learning to develop... More

6 Characteristics of Agile Digital Infrastructure (Interconnections)

How software-defined and virtual networks enable digital leaders to cope with unprecedented change.... More

Friend MTS Debuts Latest Watermarking Solutions

Content protection services firm Friend MTS has launched the fourth generation of its Advanced Subscriber Identification (ASiD) subscriber-level watermarking suite solutions, cover... More

Exactuals’ CEO, COO Talk Payment Systems, Industry Changes (TA)

Exactuals’ product library includes PaymentHub, RAI, and SR1 which are furthering the company’s goal of centralizing and expediting how metadata is stored, and how artists and ... More

AWS Rolls Out New Media Intelligence Solutions (RTN)

The new platform is designed to allow users to analyze their media, improve content engagement rates, reduce operational costs, and increase the lifetime value of media content. Th... More

Salesforce Updates Sales Cloud for More Digital, Data-Driven Sales (ZDNet)

New capabilities include Pipeline Inspection for tracking week-by-week Pipeline changes, as well as the full integration of Trailhead to help onboard new sales reps.... More

Teradici Enhances CAS Manager to Support Hypergrowth in Remote Work

Teradici delivers new option for CAS customers to install CAS Manager in any IT environment, and increased scalability to enable long-term hybrid workplaces. (more…)... More

NAB Show Opens 2021 Call for Speakers

Speaking proposals are now being accepted for the 2021 NAB Show, held October 9–13, in Las Vegas. (more…)... More

Salesforce Intros New AI-Powered Account-Based Marketing Tools (VentureBeat)

Salesforce unveiled new AI-powered account-based marketing capabilities within Salesforce Digital 360 designed to help sales teams scale their campaigns. Einstein Key Accounts Iden... More

Adobe: e-Commerce Will Top $1T by 2022 (DM)

New data from the Adobe Digital Economy Index shows that online spending from March 2020 to February 2021 hit $844 billion. Adobe anticipates e-commerce will bring in up to $930 in... More

Gartner: Data, Analytics to Become ‘Core Business Function’ in 2021 (CIO Dive)

Throughout 2021, companies will see data and analytics as a shared business asset connected to business results, according to the report.... More

Why Data is the New Oil for the Sports Marketing Industry (SportsPro)

The global sports industry has finally awoken to the reality that it is sitting on a vast well of unused and unrefined data. That is, the dynamic information about their most impor... More

Retail Cybersecurity: How to Protect Your Customer Data (Security Intelligence)

Because of the importance of customer data, retailers must proactively and properly secure all types of customer data.... More

IBM Celebrates Global Women Leaders Shaping the Future of AI for Business

As part of its annual Women Leaders in AI program, IBM recognized 40 innovative female business leaders from 18 countries who are using IBM Watson to help drive transformation, gro... More

GrayMeta Talks Machine Learning on Latest Podcast

In the latest of its “Metadata Matters” podcast series, GrayMeta talks to Dan Carew-Jones about how Arrow International Media has been using the GrayMeta Curio Platform and mac... More

Why CIOs Have a Big Stake in Data Success (Forbes)

As the Chief Data Officer role has evolved and greater focus has been placed on activities and initiatives that support business growth and measurable business outcomes, many organ... More

Why External Data Should be Part of Your Data Strategy (MIT Sloan)

Incorporating external, or third-party, data is an important part of data analytics programs as companies look for strategic insight from outside their firms.... More

OTT Video Service hayu Taps AWS for Personalization, Data Analysis

The business benefits are significant, as hayu has boosted the performance, viewer retention, and subscription revenue of its service by deploying virtualized media processing tool... More

Scaling Support in a Conversational Era (FinTech)

Wendy Johnstone, SVP & COO APAC at Zendesk, discusses trends in APAC finance, new customer expectations, and why messaging is the future of customer experience.... More

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