Data

There’s always been place for robots in Hollywood, but these days they’re employees as often as props. AI is becoming an increasingly important part of Tinsel Town’s behind-t... More

The ease of data access has led to a paradigm shift in the way businesses operate. In the present state, apart from the traditional data, companies are increasingly using ‘alt-da... More

In the world of IT, data’s role as MVP is rapidly becoming an industry standard. But when it comes to athletics, there’s still some room to grow — at least in the case of Ame... More

According to a recent report by IBM, we’re now generating more than 2.5 quintillion bytes of data every single day. That’s a huge volume of data, and it’s directly impacting ... More

Today, marketing is more complicated and diverse than it’s ever been. Getting people to come to your website or check out your business is a challenge. When a customer has found ... More

Our belief is that the innovation economy will be shaped by thriving technology ecosystems that require three key elements: great people, talented teams, and purpose-driven busines... More

For once in media, advertisers and publishers are on the same page. Like publishers, advertisers are racing to purge their supply chains of ad tech companies flouting the European ... More

Data and creative have finally tied the proverbial marketing knot. The courtship has been steadily evolving for the last year or two, but recent events have brought data squarely t... More

A taxonomy is the backbone of your digital asset management (DAM) system, and unless you have a taxonomy robot (I would name mine “Taxi”), it will require hands-on care and upd... More

Spotify's revamped mobile app unshackles free users from shuffle mode -- and opens up a cache of new data in the process. The world's largest music-streaming service said that ... More

Data mining has the power to transform enterprises; however, implementing a process that meets the needs of all enterprise stakeholders frequently stands in the way of successful d... More

Advertisers are more concerned Facebook will cut off access to data than they are about privacy, it seems. Far from boycotting the social network over highly publicized data lapses... More

IBM is trying to position itself as a viable blockchain solution for brands and, now, publishers. For about a month, consumer goods company Unilever has been using IBM’s blockcha... More

Gracenote is ready to bring its “infotainment” services to life, working with all of the nation’s automakers in ensuring that radio doesn’t lose its front-and-center place ... More

NAGRA and the Entertainment Technology Center, a think tank and research center within the USC School of Cinematic Arts, have partnered to map Fandom Genomics. This data science st... More

With more than 100 million subscribers around the world who generate an extraordinary amount of data to analyze, Netflix has access to many insights about its viewers that help dri... More

The General Data Protection Regulation or GDPR privacy legislation that comes into force on May 25 has left companies unclear about how to offer the personalised products that cust... More

The Facebook consumer privacy scandal has focused attention on the importance of trust. Mark Zuckerberg’s recent appearance before congressional investigators probing the Faceboo... More

By now, any data professional worth his or her salt should know about the General Data Protection Regulation (GDPR). This EU law, set to be enforced in May 2018, has sent shockwave... More

The day after David Bowie died in January 2016, Pandora users generated 200,000 Bowie-themed stations. The solar eclipse last August drove a 3,000 percent leap in Spotify plays for... More