Data

Is Your Data Inhibiting Your Digital Thread? 3 Ways to Establish a Data Strategy (DXC Technology Blog)

Products built by aerospace and defense companies are highly engineered and sophisticated, which means they’re often complex. That’s not a bad thing. But they’re also complex... More

Sohonet, RStor Partner to Offer Cloud Storage That Mitigates the Impact of Data Gravity on Production Workflows (SCN)

Sohonet has introduced Filestore+, a new low-cost alternative for DR, short-term project parking and “cloud-first” workflows. FileStore+, powered by RStor will allow customers ... More

WPP Unlocks the Power of Data, Creativity Using Google Cloud (Google Cloud Blog)

WPP is deploying Google Cloud across multiple projects—from building a media planning stewardship system, to improving campaigns with the use of tools for image recognition, sent... More

How Big Data is Transforming Social Media Marketing (SDC)

Big Data is among one of the most impressive tech advancements that have hit the marketing world in recent memory. While it has been tossed around as a buzzword in certain circles,... More

How Data is Making Hits and Changing the Music Industry (Complex)

Numbers and analysis have long been powerful tools in the music business. But with more of music consumption becoming digital, there is an ever-increasing amount of information ava... More

The Disruptive 5G Future of DOOH Advertising (TechHQ)

While the rise of digital advertising— and its ability to granularly target, measure and pay only for views or clicks— took the guesswork and risk out of advertising, billboard... More

Why Creatives Go Rogue (Nuxeo Blog)

A friend of mine still loves to tell the story of a college roommate who organized his massive CD collection by the artist’s name. She didn’t hear Sympathy for the Devil for a ... More

Lessons From the Front Lines of Data Modernization (Digitally Cognizant Blog)

The explosion of disparate data types and formats may seem overwhelming to even the most fervent of digital junkies, but the information deluge is generating new opportunities for ... More

Apple Sees Long-Term Potential for Cryptocurrency (CNBC)

Apple has become a big player in mobile payments since releasing Apple Pay for the iPhone in 2014 and moving deeper into the market with last month’s launch of Apple Card in part... More

Latest Adobe Tool Helps Marketers Work Directly With Customer Journey Data (TechCrunch)

Adobe has a lot going on with Analytics and the Customer Experience Platform, a place to gather data to understand customers better. Today, it announced a new analytics tool that e... More

IBC 2019: ThinkAnalytics Sets Launch of Addressable Ad Offering (Light Reading)

At IBC 2019 ThinkAnalytics will launch ThinkAdvertising, a new addressable advertising solution that provides pay-TV and OTT providers with deep insights from rich viewing, behavio... More

Why 96% of Enterprises Face AI Training Data Issues (Dataconomy)

A recent survey of over 225 enterprise Data Scientists, AI technologists and business stakeholders involved in active AI and machine learning (ML) projects, suggests that for most ... More

What Gives Data a Competitive Edge? (CIO Dive)

If a business wants its competitors to read 'em and weep, it needs artificial intelligence, data scientists and a chief information officer willing to lean hard on data collection ... More

The Key Question for the New Economy: Who Owns the Data? (SCMP)

Property rights have been crucial to society since time immemorial, but as technology evolves, rights too are changing, presenting new challenges. We are in the throes of the fourt... More

SAP’s Alicia Tillman Talks Data, Experience Management (Forbes)

Tillman: "We live an intelligent world where data is at the forefront of fueling everything for us. We also we live in an experience economy where your product has to become the ex... More

The Unseen Value of VR Data (TechNative)

Until recently, the use of VR in the corporate world has been relatively limited. Now, however, businesses are recognising its potential, and VR technology is beginning to reshape ... More

Alexa Adds In-Depth NFL Stats Ahead of the New Season (Engadget)

Alexa's football knowledge is now decidedly more profound. Amazon has added a slew of info to its voice assistant's repertoire that includes "comprehensive, in-depth" stats for NFL... More

Seeing the Big Picture on Big Data Market Shift (Datanami)

Hidden from view in the “I want to be data-driven” conversation are the nitty-gritty details of how actually to become a data-driven organization. The grand hope is that artifi... More

3 Best Practices to Transform to a Data-Driven Operating Model (Adobe Blog)

Companies have widely embraced putting the customer at the heart of their organization as a lever of growth and satisfaction — yet execution has proven tough. According to resear... More

Three Keys to Better Data Management in the Digital Economy (Digitalist)

If data is the new currency of the digital economy, then the companies that succeed will be those that manage their data most effectively. What’s needed is a comprehensive data m... More