NAB 2019: MESA Members Tout Latest Digital Asset Management Tech on DAM Tour

LAS VEGAS — Several Media & Entertainment Services Alliance (MESA) members got to tout their latest digital asset management (DAM) technologies April 8 during the first of tw... More

M&E Journal: The Disruptive Technologies: Connecting and Converting Targeted Advertising

By Lucretia Williams, Global Marketing Director, Luxoft - The M&E industry has always valued the creative process, from the story idea and narrative to distribution. In the past... More

M&E Journal: We’re All Guardians of Our Industry’s Content

(Executives with the Trusted Partner Network will present at the April 7 Cybersecurity & Content Protection Summit in Las Vegas) By Cyril Rickelton-Abdi, Chair, Community &a... More

NAB 2019: ‘Godmother of VR’ to Talk ‘Deep Fakes’ at Cyber Summit

To close the program during the second-annual Cybersecurity & Content Protection Summit, being held at the Westgate Hotel during the NAB Show on April 7, Nonny de la Peña, founder... More

Nielsen Exec: TV Industry Should Work Together to ‘Unlock the Value of Addressable TV’

NEW YORK — Amid the increased complexity of measuring TV viewership, there is a major opportunity for the TV industry to “unlock the value of addressable TV” advertising if e... More

M&E Journal: How Fluid Metadata Spells Opportunity for Content Monetization

By Jim Delli Santi, VP Marketing, Spherex - At MIPCOM 2018, keynote speaker and ITV CEO Carolyn McCall announced ITV’s direct-to-consumer (DTC) service, launching by year end ... More

NAB 2019: New Workflow Offerings on Hand From MESA Members

By Jeff Berman and Chris Tribbey – This is the first of three stories previewing some of the workflow solutions being showcased at this year’s NAB Show in Las Vegas. Members... More

M&E Journal: The Future is Now: Asset ID and Tracking with New SMPTE Standards

By Harold Geller, Executive Director, Ad-ID - In a world where content is king, tracking is critical. But the standards by which we identify leading advertising content have lan... More

NAB 2019: MESA Members to Spotlight Connected TV, OTT

By Jeff Berman and Chris Tribbey - Members of the Media & Entertainment Services Alliance (MESA) will be bringing connected TV, OTT and application solutions to Las Vegas ne... More

Smart Hollywood Summit: The Importance of Building a Blockchain Community

Blockchains, distributed ledgers and related technologies have the potential to revolutionize the way we track and manage natively digital assets and physical artifacts, but the te... More

M&E Journal: Applying Machine Learning and Analytics to Maximize the Value of Your Media Assets

By Hector Leano, M&E Marketing Global Industry Lead, Amazon Web Services - Digital has disintermediated content creators, distributors, and consumers, overturning traditional me... More

Smart Hollywood Summit: Use Metadata, AI to Overcome Data Workflow Challenges

Effectively using metadata is crucial for media and entertainment (M&E) companies today and using artificial intelligence (AI) and other tools that enable us to harvest it at scale... More

Smart Hollywood Summit: How AI, ML are Impacting Content Creation

Artificial intelligence (AI) and machine learning (ML) are already influencing content creation and, although there are still kinks to be worked out, the technology continues to ev... More

EIDR Launches Universities, Archives, Museums Initiative

The Entertainment Identifier Registry (EIDR) has launched its new Universities, Archives, Museums Initiative (UAM) initiative, a no-cost program that will aid cultural institutions... More

M&E Journal: Boosting Online Audience Engagement, Loyalty, Retention and Revenue

By Hillary Henderson, Senior Director of Product Strategy & Management, IBM Watson Media and IBM Cloud Video - By 2021, it’s projected that 82 percent of all IP traffic wi... More

Nielsen Launches New Group Combining Gracenote’s ACR Tech with Ad Delivery Platform

Nielsen launched a new technology, product and commercial initiative as part of a deal combining its Gracenote division’s Automatic Content Recognition (ACR) technology with what... More

M&E Journal: The Language Metadata Table (LMT): An Industrywide Effort to Collaborate

Mary Yurkovic will be among the presenters Feb. 27 at the Smart Hollywood Summit in Los Angeles. By Mary Yurkovic, Director, Smart Content Council, MESA - Pick a standard, an... More

M&E Journal: A Holographic Future: Creating and Monetizing the Next Generation of Media Using Blockchain

By Kalin Stoyanchev, VP Blockchain and Distributed Systems, and Phillip Gara, Director Strategic Planning, OTOY - The M&E industry has historically been a pioneer in commerciali... More

IBM Watson Exec to Share AI Content Creation Update at Smart Hollywood Event

Sophisticated AI and ML algorithms are already able to mimic the work of artists, pen songs, make informed filmmaking decisions, and enrich metadata to boost the value of content. ... More

M&E Journal: Upping the Monetization Game During Live Sports Broadcasts

By Mike Arthur, SVP, Sports, Live Events Content Licensing, Wazee Digital, a Veritone Company - For years, sports properties and rights holders— such as golf, football, tenni... More