Analytics

 

Salesforce Boosts Datorama Analytics (eWeek)

Salesforce has unwrapped a significant update to its Marketing Cloud platform with new integration features and developer tools to Datorama, the analytics platform it bought last s... More

7 Kinds of Predictive Analytics for Customer Experience (Forbes)

Data is no longer a level playing field. Companies that leverage AI and machine learning software have a leg up over competitors who are still only using data to look backwards. Re... More

Netflix Grows Subscriber Base, Thanks to Smart Algorithms, Human Creativity (Forbes)

Netflix tracks not only its subscribers’ preferences and habits but also how quickly they watch each episode and how many episodes they watch in one night. It organizes its libra... More

SAS, Coursera Bridge Analytics Skills Gap with New SAS Programming Specialization (SCN)

SAS and Coursera today announced a new offering that will enable people to supercharge their careers with high-demand analytics skills. The SAS Programming Specialization is a star... More

Google Cloud, Tulip to Provide Machine Learning Solutions for Enterprise Retailers (MESA)

Tulip today announced a partnership with Google Cloud to improve store performance and sales associate effectiveness using Google Cloud's machine learning and analytics. By analyzi... More

MicroStrategy 2019 Promises Voice Queries, Hyper-Targeted Intelligence (VentureBeat)

MicroStrategy today launched a new release of its longstanding business intelligence platform, MicroStrategy 2019, that comes with big promises. The company says that salespeople w... More

How Modern Data Preparation Can Turbocharge Analytics (Verdict)

Across any industry, data is an imperative. Today’s business leaders understand that they compete on information as much as the goods and services that they provide. There is no ... More

Adobe CEO on Magento, Marketo Deals Making ‘Only Comprehensive Platform’ for Enterprise Marketing (CNBC)

With its acquisitions of Magento Commerce and Marketo, Adobe has officially become the “only” one-stop shop for both consumer- and business-facing enterprises, CEO Shantanu Nar... More

Supply Chain Analytics – An Insight Into an Emerging Trend (Invenio Blog)

In today’s competitive global market place, excellence in Supply Chains is a key competitive differentiator. Hundreds of turbulent events can trigger volatility in supply markets... More

Infosys: Data Analytics Helps Firms Enhance Customer Experiences, Ease Risk (Business Standard)

Data analytics is becoming core to adopting digital technologies for enterprises to enhance their customer experiences and mitigate risk, said software major Infosys in a research ... More

6 Predictions for the Future of Analytics (IM)

1. Deliberate data-culture initiatives. Companies articulate openly their need to shift their organizations culture to become more data-inspired in decision-making related to strat... More

SAP Cloud Platform is the Glue for the SAP Intelligent Enterprise (TechTarget)

Here's how SAP Cloud Platform makes the connection between applications and technologies to enable the intelligent enterprise and transform organizations' business processes.... More

Tennis Tech: Behind the Scenes at the World’s Biggest Tennis Tournament (Forbes)

For the past few years, Wimbledon has worked with IBM to take advantage of its artificial intelligence platform - Watson - and bring some pretty impressive tech onboard. For instan... More

Spotify Song Skip Rates Tell Us a Lot About Our Attention Span (Forbes)

One of the byproducts of the digital age is that our collective attention span is a lot shorter than it ever was before. If something doesn't grab us immediately then it's highly l... More

8 Ways Analytics is Boosting Holiday Retail Sales (MicroStrategy Blog)

Retailers are amping up their analytics initiatives to procure a bigger piece of the seasonal pie. Innovative brands are leveraging the data they already have such as customer feed... More

IBM Watson IoT’s Chief Data Scientist on Ethical Deep Learning, Building AI Humans Really Need (Dataconomy)

Romeo Kienzler: "AI needs data. If you have enough data, an AI can learn anything. This is stated by the universal function approximator theorem. Even a single hidden layer neural ... More

Making Social Media Additive – Not Addictive (Forbes)

People spend 1 billion hours a day on YouTube. That’s enough person-hours to build 142 Empire State Buildings every single day. The amount of time and energy consumed by entertai... More

At Netflix, Who Wins When It’s Hollywood vs. the Algorithm? (WSJ)

Analytics is deeply embedded in Netflix’s DNA. The company mines reams of data on its subscribers’ tastes to help determine which shows to bet on and how to promote them. But a... More

IBM’s Blockchain Platform Selected by European Companies for Tracking Services (IBT)

IBM announced Wednesday a number of European entities, including Spanish telecom operator Telefonica, Finnish retail cooperative S-Group and the Central Bank of Azerbaijan, were pa... More

Pandora Unveils Podcast Genome Project, Delivering Personalized Recommendations (Variety)

Pandora today announced the Podcast Genome Project, a cataloging system and discovery algorithm that uses a combination of technology and human curation to deliver personalized con... More

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