Analytics

Adobe is previewing a bunch of experimental features that could one day come to its apps, including several that use AI to manipulate images and audio. The features were revealed d... More

At its annual Ignite conference in Orlando, Fla., Microsoft announced a major new Azure service for enterprises: Azure Synapse Analytics, which Microsoft describes as “the next e... More

94% of enterprises say data and analytics are important to their business growth and digital transformation. 65% of global enterprises plan to increase their analytics spending in ... More

IoT requires strong executive sponsorship. Organizations will have to rely on a special kind of leader to seamlessly plan and deploy these solutions. Someone, such as an IoT archit... More

In anticipation of large crowds of enthusiastic fans, Miami Heat has some new tricks to win the hearts of fans and it goes beyond the court. Adobe Analytics is used to track and me... More

Analytics has long been the backbone of marketing success. Analytics enables marketers to make data-driven decisions, improve marketing campaigns and understand important customer ... More

Today’s leading companies are working very hard to be intelligent enterprises, capable of harnessing the power of end-to-end experience and operational data, to connect their dem... More

Netflix is trying to be more transparent with its creatives about how it counts a view on an original series or movie, and a letter sent to the British government includes three ne... More

SAP and the Women’s Tennis Association announced “patterns of play,” a new feature in SAP Tennis Analytics software for coaches, which for the first time will allow WTA coach... More

Traditional analytics and planning tools can provide visibility to the past and the present, but to see what’s coming, you need predictive analytics. One important source of pred... More

Fans access real-time insights on their handheld devices because of the Infosys Tennis Platform, a suite of digital technology tools contextualized to multiple aspects of tennis. T... More

For IT services and solutions company DXC Technology, using Adobe Experience Platform provided the foundation for improving the efficiency of its website and overall CX. For exampl... More

SAP announced enhancements to its business technology platform to enable intelligent enterprises to thrive in an Experience Economy. These updates help customers quickly turn data ... More

The market for advertising technology is expected to record exponential growth between now and 2023. But predicting how the landscape will truly shake out, especially given shiftin... More

In anticipation of the holiday, retailers will be looking to exploit cutting-edge digital solutions to stand out amid the frenzy and to ensure they’re well equipped to maximize p... More

Rob Davis, Vice President of Product Management, for MicroStrategy, outlines how the emerging field of zero-click analytics can ignite faster, better decisions, inspire collaborati... More

The advent of “connected” vehicles has created an exciting opportunity to utilize data collected from a vehicle’s infotainment system for application to the media industry, i... More

One of the newest roles to emerge in the business world is the role of Chief Data and Analytics Officer (CDAO). Although the position has attracted a lot of attention, it's often m... More

Amazon has revealed a host of fresh features for its National Football League’s Thursday night football coverage. Now in the second year of its $130 million global rights deal wi... More

MicroStrategy announced that it is providing analytics technology for Freddie Mac’s web-based mortgage insights tool, Evaluate|Compare|OptimizeSM (ECO), designed to help mortgage... More