Analytics

Analytics and AI: Trends to Look Out For in 2020 (Genpact Blog)

This year, enterprises will look beyond technology challenges and shift focus to people and organizational structures to scale their analytics and AI efforts. As a result, we expec... More

Seagate, Tape Ark Take Lead on Initiative to Liberate Massive Cold Data Libraries for New AI, Analytics (SVG)

Seagate’s Lyve Data Services and Tape Ark have teamed up to deliver a service that will free the data trapped in tape vaults — a simple, streamlined process to migrate high vol... More

A New Era of Emerging Technologies: Welcome to the Age of Intelligence (CMO)

If it wasn’t clear how critical customer experience (CX) is to business success in the digital age, Harley Manning, Forrester’s VP and research director serving CX professional... More

MicroStrategy 2020 Ignites a New Era of Enterprise Analytics (SCN)

MicroStrategy unveiled MicroStrategy 2020, the company’s newest release of its flagship enterprise analytics platform, at MicroStrategy World 2020, taking place this week at Univ... More

49ers Win at Home With SAP, Executive Huddle (MESA)

As the San Francisco 49ers prepare for Super Bowl LIV, the legendary franchise and long-time SAP partner is already celebrating another victory — this one focused on enhancing th... More

Video Analytics Paves Way for Smart Cities (Tech Radar)

The dream of smart cities is bearing fruit in projects around the globe. In fact the global market was valued at $900 billion in 2018 and was projected to grow by 18 per cent betwe... More

4 Components You Need in Order to Master Digital Marketing Operations (Avanade Insights)

There are a lot of demands placed on marketers today. You’re asked to be jack of all trades, master of all trades. You need the impeccable taste of a great artist. The rigorous m... More

AWS to Convert Live Data Into Rugby Insights (TVB Europe)

Amazon Web Services and Guinness Six Nations have introduced five new real-time rugby statistics to give fans deeper insight into on-field action. The five new statistics will join... More

Netflix Cuts Definition of a ‘View’ Down to 2 Minutes (Next TV)

Netflix said that it has changed its benchmark for a counting views to whether a user sat through at least two minutes of the content. In its fourth-quarter letter to shareholders,... More

Q&A: Adobe’s Engineering VP on ‘Experience Manager’ Going Cloud-Native (CBR)

Earlier this month Adobe made a significant pivot in how it offers its huge bundle of marketing and web analytics tools, Experience Manager, opting to offer it on a cloud-native so... More

Digital Culture is Young, Global and Massively Influential (Thrive)

The internet is far more than a global shopping cart. It is the dominant force shaping contemporary culture and accelerating international cultural exchange. Where is this digitiza... More

Netflix: Big Data, Playing a Long Game is Proving a Winning Strategy (Forbes)

Netflix’s use of big data has already been commented on in countless analyses: it is based on the channel’s supremacy, something that the company began to verify when it used t... More

EY is Empowering Businesses With Artificial Intelligence (The Record)

Firm is helping clients accelerate their digital transformations through intelligent automation supported by Microsoft AI... More

Salesforce Launches a New Trailhead App for Easier Hands-On Learning (ZDNet)

Salesforce rolled out a new app that makes it easier to get started on Trailhead Playground, the free Salesforce learning environment that lets users test out any capabilities they... More

New Spotify Feature Will Generate a Playlist for Your Iguana (Futurism)

Spotify is launching a playlist generator today that can line up some killer tunes for you and your hamster, bird, iguana, dog, or cat. The company created a “Pet Playlist” web... More

Why the Future of Data Analytics is Prescriptive Analytics (Forbes)

As AI and machine learning continue to develop, the way we use analytics also continues to grow and change. While in the past, businesses focused on harvesting descriptive data abo... More

How Companies Can Mine Online Reviews for Product-Development Gold (Kellogg Insight)

Companies have long relied on market research to determine how customers are using their products and whether they have underlying needs that a new feature might meet. Much of this... More

CES 2020: Spotify Debuts New Ad Tools for Podcast Advertisers (AdAge)

Spotify is modernizing how marketers advertise on podcasts, introducing a slew of new tools at CES in Las Vegas that make the old medium feel slightly more new. The company is cal... More

5 Trends That Will Impact AI, Analytics, Data Governance in 2020 (IM)

Artificial intelligence at the enterprise level has truly reached critical mass. It’s no longer an “if” question, but more of an inquiry into “how” and “when” AI will... More

10 Predictions for the Next Decade of Analytics (CMO)

AI and other analytics technologies are driving incredible innovations and advancements that are making it possible to do things with data that business leaders only dreamed of a s... More