OTT/Streaming
Banner Ads Bother, Pop-Ups Annoy, and Streaming Wars Aim to Revive Them (Variety)
Madison Avenue has hopes old web formats will gain traction in a new TV-screen frontier, one on which viewers watch fewer traditional video ads but might gravitate to an on-screen ... More
Ampere Analysis: Nordic Broadcasters Turning to Originals in Battle With SVOD Giants (DTE)
Nordic broadcasters are increasingly focusing on local originals and collaborating with each other to produce them in their battle with international SVOD giants such as Netflix, a... More
Will Spinning Video Subscriptions Become a Thing? (VideoNuze)
With binge-viewing now common and full seasons ultimately available online, the idea of subscribing to a service just to watch a favorite show or two is a real risk. Put another wa... More
The Reason Hollywood Giants Waited so Long to Challenge Netflix (Quartz)
The behavior of the Hollywood entertainment giants can be explained by an old, sometimes forgotten theory that describes disruptive technologies: the innovator’s dilemma. The dil... More
Disney’s ESPN is Caught in Strategic Limbo as the Company Moves Slowly Toward Streaming (CNBC)
The future of Disney is streaming, and the past is linear cable television. But the present is a weird mix of the two. Disney’s high-profile asset ESPN is awkwardly caught in the... More
HBO Max Predicted to Exceed 50M Subs by 2025 (DTE)
A new report has predicted that WarnerMedia’s upcoming HBO Max will reach almost 51 million subscribers by 2025. According to analyst Michael Nathanson of MoffettNathanson Resear... More
Is Sports OTT Set to Transform the Pay TV Industry? (NAGRA Blog)
The rise of sports OTT has introduced a new wave of competition and innovation into the market. And as a result, traditional providers have been prompted to adapt their pricing, pa... More
Disney+ Dazzles, But Hulu is Its Secret Weapon (Bloomberg)
The entertainment giant recognizes that many consumers want more than a single app dedicated to superheroes and G-rated content.... More
Disney+ Isn’t Really the Beginning of the Streaming Wars – The Next Year is Just a Warm-Up (CNBC)
Disney+ is here, ushering in the unofficial kickoff to “The Streaming Wars” -- the slew of monthly subscription services that are flooding the market to win your last increment... More
The Streaming Era Has Finally Arrived – Everything is About to Change (NYT)
Every three decades, or roughly once a generation, Hollywood experiences a seismic shift.... More
Streaming TV’s Ratings ‘Black Box’ Could Lead to Hollywood Guild War (THR)
As the industry enters a direct-to-consumer era, the dearth of data beyond "self-serving marketing" metrics will play a large role in the 2020 union talks. ... More
Cloud Gaming and 5G: A Match Made in Heaven (Verdict)
Cloud gaming has emerged as the top use case for 5G consumer offerings and there’s a good reason why. Mobile games are growing faster than console, PC, online and handheld games,... More
Verizon Introduces ‘Stream’ OTT Player (MCN)
Verizon has debuted a new streaming client which it calls Stream and is offering it free to its 5G Home subscribers. The new device is powered by Google’s Chromecast OTT software... More
Study: Disney+ to Reach 101M Subscribers by 2025 (THR)
Five global subscription VOD platforms will have 529 million subscribers by 2025, led by Netflix, Amazon and Disney+, which launches Tuesday, according to a new study. They will ad... More
Sony President on Sony 360 Reality Audio: ‘I Didn’t Believe It’ (Forbes)
When Sony revealed its latest technology, called Sony 360 Reality, there was a lot to explain. Sure, we knew it was a system that used object-based audio to create an experience th... More
Apple is Working on a Mega-Subscription Services Bundle for 2020 (Fast Company)
The new bundled subscription service would likely tie together existing subscription services and offer them as a single monthly package, instead of adding any new services to the ... More
The Mandalorian is Set to Become the Most Pirated Show of 2019 (Wired)
The Star Wars universe is coming to the small screen. But not in the UK, where it could become one of the most pirated television shows of the year.... More
BBC, ITV’s Quality Shows Important to UK SVOD (Ampere Analysis Insights)
The launch of BritBox, alongside the upcoming extended catch up window of BBC iPlayer, could leave the major UK SVoD platforms needing to replace some of their highest quality TV s... More
Disney+ is a Fully Formed Streaming Juggernaut (Wired)
The service doesn't need same years of ramp-up as Apple TV+ or Netflix—in terms of content and infrastructure, Disney's already locked and loaded.... More
Everyone’s Wrong About the Streaming Wars (OneZero)
Media isn’t a zero-sum or winner-take-all market. While they’re all competing for consumer attention (and dollars), the success of one subscription service does not mean inevit... More
