OTT/Streaming

Hulu could be pulled in different directions depending on who prevails. Comcast is interested in investing in Hulu with Live TV, a $40-a-month bundle of TV channels, as a way to ta... More

Successful aggregation requires much more than just sticking another app on your home screen. It needs to offer seamless switching between different sources of content, whilst stil... More

Disney has named the executive who will run its upcoming direct-to-consumer streaming SVOD service, set to launch in late 2019: Ricky Strauss, who will serve as president of conten... More

Internet-based TV services have seen an influx of new customers thanks to the World Cup, if new app download numbers are any indication. First-time downloads of the five leading in... More

CBS today announced an expanded agreement with the NFL which will allow it to stream NFL ON CBS games through its over-the-top service, CBS All Access, through 2022. The deal inclu... More

Advertisers have long been aware of the importance of monitoring frequency when it comes to their messaging. With the rise of the digital age and the countless new ad venues that i... More

Even as marketers increase their use of advanced forms of advertising, at this point only a third of them are interested in bundling the growing amount of over-the-top impressions ... More

Hulu has struck a new agreement with Viacom for library content covering several hundred TV episodes and movies, including exclusive streaming access to the full run of MTV’s ani... More

The deal covers 160 hours of Sony content, primarily animation but also Sony-produced feature films. It also means Watchbox is now able to offer a total of over 3,500 TV episodes a... More

The US streaming platforms have long had their eye on Europe. Amazon and Netflix first started building their subscriber base by offering access to hit US shows and films, as well ... More

The showdown between Comcast and Disney to acquire 21st Century Fox will have a major effect on the future of Hulu. Since each of the three companies currently owns a 30 percent st... More

The PGA Tour said it made a deal with Facebook, which will stream exclusive coverage of live Saturday and Sunday competition during eight of its golf event. The 60-plus hours of co... More

Tata Communications has been selected by global OTT solutions provider BlaBla Connect to underpin a first-of-its-kind OTT service that integrates its existing mobile wallet and voi... More

Throughout the AT&T-Time Warner antitrust trial, over-the-top streaming video was a regular topic of discussion. Would AT&T try to cripple competitors like Netflix? Or would it use... More

Sony Pictures Television Networks has unveiled in the Netherlands Film1, a premium pay direct-to-consumer subscription movie service which marks is first expansion into the Western... More

YouTube is going global with its premium content service, making it available in 12 new countries including the UK and Canada. The Google-owned company is also launching its YouTub... More

Netflix is growing its hospitality footprint: The streaming service will arrive in additional hotel rooms in the coming months, thanks to a new partnership with Dish’s Evolve hos... More

The deals to bring more premium sports over the top is an indication of just how far we’ve come in the streaming world. Just a couple of years ago, sports rights were seen as the... More

Facebook keeps throwing more money at original entertainment, news and sports video content. But it’s still unclear how successful the tech giant’s strategy will prove or how w... More

Nearly 50% of smartphone owners in US broadband households stream video on their phone, which in turn is creating more demand for high-speed mobile connections as the industry pre... More