Games/Interactive

Fox’s World Cup endeavor is a sign of how Hollywood is chasing viewers beyond the TV. The hope is that networks can be just as relevant (and profitable) in their coverage even if... More

Verizon subsidiary Oath is unveiling what it calls extended reality (XR) ad experiences, including new 3D ad formats and programmatic virtual reality ads. Oath’s programmatic VR ... More

IBM took the wraps off an AI system Monday that it calls Project Debater, staging a couple of debates between it and experienced human debaters that show how far its capabilities h... More

Mediaocean and IBM iX today announced the launch of a blockchain consortium for the digital media supply chain. Bringing together some of the world's largest advertisers, agencies ... More

In the four years since the sale, video gaming as a spectator sport has gone mainstream, and Twitch has captured the majority of those who want to watch it live. For the dedicated ... More

Facebook isn’t a game company, but it knows a lot about games and gamers. During last week’s Electronic Entertainment Expo, the big video game trade show in Los Angeles, the co... More

SAP introduced technology innovations to the SAP Sports One solution to help the German national football team play at peak performance during the World Cup in Russia. SAP and the ... More

Not that long ago, the fourth quarter of the calendar year—October to December—was the time for big videogame releases. That's when everything that was anything came out, just ... More

Cisco CEO Chuck Robbins has told ZDNet that Cisco is working on a 5G innovation to be launched later this year with customers, pointing out that the networking giant is responsible... More

Facebook-owned Oculus is going to stream a handful of Word Cup matches in virtual reality (VR), for free: Starting with Sunday’s face-off between Mexico and Germany, Oculus will ... More

The All England Lawn Tennis Club – the organisation behind the annual Wimbledon tournament – has further strengthened its relationship with IBM by allowing the tech firm's AI t... More

Artificial intelligence is an enabler of technology rather than being a business itself, according to Cisco CEO Chuck Robbins, who told ZDNet that AI is critical in sitting behind ... More

Adobe has set its sights on the Bauhaus, the short-lived (1919 to 1933) but immensely influential German school of design. And lettering, rather than furniture and architecture, is... More

Legalized betting on sports could lead potential gamblers to watch more sports live on TV, according to a study by National Research Group. NRG found that 79% of current and potent... More

Facebook wants to entice more video-game broadcasters — and their fans — to use its platform, rolling out several features that will ratchet up competition with category pionee... More

Adobe has introduced what they call Project Aero, a new AR authoring tool for designers and developers. While details are limited at this time, Adobe has promised that Project Aero... More

McLaughlin: "There are lots of reasons to get excited about the content management industry today. Indeed, you used the term “transformational,” so let’s talk about some thin... More

IoT technology holds tremendous potential for businesses, and savvy leaders are looking to leverage it as soon as possible. Apart from the navigation of technology adoption, it is ... More

Sony Pictures Entertainment is in the process of building out a new state-of-the-art digital technology facility dubbed Innovation Studios, which is scheduled to open later this fa... More

The race to build out “fiber in the sky” is on. The next-gen mobile standard known as 5G is poised to create a new platform that is not just faster, but much more agile than to... More