Streaming Paved the Way for More Effective Ads, Ad Reception

By Andy Marken, President, Marken Communications - At a boat christening party not long ago the owner was stepping from the boat to the dock when the wake of a passing boat made... More

Rights, Royalties, and the Data That Can Save Periodical Publishers

By Richard Whittington, SVP, Media and Entertainment, SAP, and Amos Biegun, Global Head, Rights and Royalties, Vistex — This is the sixth in a series of exclusive industry ins... More

Take the DAM(n) Tour Returns (Digitally) April 15-16

For six years, the Media & Entertainment Services Alliance (MESA) and its content solutions strategists have led content owners and other NAB Show attendees on two-hour guided ... More

Rutgers Digital Asset Management Program Fills a Unique Gap

As a graduate student at Rutgers, working toward her masters in library and information science (MILS), Yonah Levenson, manager of metadata strategy for WarnerMedia and chair of th... More

M&E Journal: The Capitol Crawl to Disability Rights

By Joe Devon, Co-Founder, Diamond - Imagine the scene on March 12, 1990, when 60 paraplegics got out of their wheelchairs and crawled up the steps of the Capitol Building to pro... More

Adobe Digital Experience GM Touts Company’s Sensei AI, CXM Playbook

After undergoing its own digital transformation, Adobe is helping other companies with their own digital journeys and the company has identified six key areas of focus around which... More

Ampere Analysis: Isolated Consumers Turning to Romance Content

With a vast majority of Americans locked down during the novel coronavirus pandemic, London-based data and analytics firm Ampere Analysis is keeping a close eye on what consumers a... More

Adobe CEO: COVID-19 ‘Changing Everything About Life and Work as We Know It’

The growing importance of digital experiences are only being amplified amid the current coronavirus crisis, according to Shantanu Narayen, Adobe CEO and president, as his company u... More

The Maddening World of Content Distribution

By Andy Marken, President, Marken Communications - Ever since our early days working with DVD manufacturers, we’ve always had a begrudging respect for pirates. They were much ... More

Tape Ark Details Rock & Roll Hall of Fame Data Migration Process

Faced with the daunting challenge of preserving video content trapped on old, decaying tape media and an obsolescent infrastructure, the archives of Cleveland’s Rock & Roll H... More

Industry Execs: Media Will Bounce Back from Coronavirus Impacts

COVID-19 has significantly harmed the media industry, but the sector is learning a lot of lessons from the current crisis and will bounce back, according to Peter White, CEO of the... More

The Truth About Rights and Royalties: What Publishers Need to Know Now

By Richard Whittington, SVP, Media and Entertainment, SAP, and Amos Biegun, Global Head, Rights and Royalties, Vistex — This is the fifth in a series of exclusive industry in... More