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WiTH Leadership Luncheon 11-5-14
November 5, 2014 @ 12:00 pm - 2:00 pm EST
“You the Person Meets You the Brand”
Tips for personal brand building for today’s Hollywood Executive
We all wonder what other people think of us as a person. But do we ever wonder what other people think of us as a personal brand? Yes, in today’s business marketplace everything and everyone is a brand — a business property that should communicate value, help us stand out from a competitive crowd and emphasize our unique strengths, skills and attributes. Especially in such an image-obsessed business culture as Hollywood — how can a women carefully craft and implement a personal brand strategy for her career? What are the proven tools, tips and techniques that will help all of us tell our story and control how we are experienced?
Speakers:
- Diane Burley, Chief Content Strategist, MarkLogic
- Tracey Garvin, Senior Vice President of Marketing, Sony Pictures Home Entertainment
- Heather Schlegel, Chief Consultant, Strategist, Filmmaker, CEO, The Purple Tornado
- Meiko Takayama, Founder, Advancing Women Executives
Moderated by:
- Nadya Ichinomiya, Director, IT, Television Marketing & Research, Sony Pictures Entertainment
- Rachel Souder-Arguedas, Project Manager, IT, Sony Pictures Entertainment
SCHEDULE OF EVENTS
- 11 a.m. -12 p.m. Registration, Networking and Headshot Photographs
- 12 -1:30 p.m. Luncheon/Panel Session
- 1:30 – 2 p.m.: Table Talks led by WiTH Steering Committee
- 2 – 2:30 p.m.: Networking/Desserts/Headshot Photographs
- 2:30 – 5 pm: Smart Content Summit
- 5 – 6 p.m. Networking Reception