HITS Europe Annual Summit

Where Entertainment, Data & IT Converge

20th June 2018, Victory Services Club,  63/79 Seymour Street, London, W2 2HF

Now in its fifth year, the annual MESA Europe HITS event returns to London in June in order to provide an updated focus on the tools, technologies and commercial trends that are changing the way that content is created, managed and distributed, while re-defining the paths to consumer engagement.

Enhanced data sits at the heart of the transformation taking place, as content owners and their distribution and business
partners look to capitalise on the opportunities being presented and fully exploit the benefits of having programming that is more identifiable, accessible and useable.

Experienced, senior level contributors to the HITS Europe programme, will discuss best practice, share details of successful case studies and explore new initiatives that are contributing to the revolution and evolution that is re shaping the industry and the relationship it has with its content and the end consumer.

Among the topics that will feature during this year’s event are:

• Survive and Thrive – The Value of the Connected Supply Chain
• Smart Media Supply Chain, including Media Management & Distribution in the Cloud
• Racing to the Cloud – Sports Media Storage and Centralised Access
• The Continuing Evolution of the Cloud
• On Track with GDPR
• Blockchain and Media: Opportunities for the Creative Industries
• When Sky’s App met Harry and Meghan’s Guests
• We Know You Are Watching Us!
• Unleashing the Power of Social Media
• It Starts and Ends with Metadata
• Introducing the Women in Technology Initiative
• Data Driven Decision Making
• Unlocking AI’s Potential in Media & Entertainment
• Using ‘Watch Data’ to Grow Audiences and Maximise Revenues
• Engaging Consumers in a Multi-Screen Age
• The Role of AI in Shaping Programme Strategies

HITS Europe 2018 will feature insightful presentations, candid panel discussions and open floor debate, which, combined with the highly acclaimed MESA Europe networking opportunities will once again make this a ‘must attend’ event for anyone involved in, or impacted by, the changing world of content creation and distribution.

Click HERE to view the programme

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