The 2nd Screen Society was formed in 2012 to advance the creation, production and adoption of content, applications, devices and distribution systems within the greater 2nd Screen Engagement Ecosystem. It has focused its attention on facilitating API and web services between apps, Smart TVs, mobile devices and set top boxes, providing a social, seamless and stimulating consumer experience that harness the power of data and provide visibility and usage information to companies as content is created, marketed, delivered and archived.

Additionally, the Society’s Search/Discovery initiative has advanced the dialogue between video service providers, metadata provides and content creators to create a lean-back video discovery experience. The group is currently focusing on ways that data is furthering distribution and development through information obtained via IoT-enabled devices.

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