Interactive

 

Netflix Tests Marketing Tie-up with French Supermarket (BTN)

Customers in Bordeaux and Rouen are being offered Netflix Basic with Ads for a monthly €5.99 as part of a package that also includes discounts of Carrefour-branded products and f... More

DAZN Ups its MMA Content for France with PFL Deal (DTVE)

The deal between the PFL and DAZN in France will first begin with pay-per-view event PFL Champions vs. Bellator Champions in Riyadh, Saudi Arabia February 24. DAZN said that the pa... More

Hunkemöller Finds Perfect Fit with RISE with SAP

Hunkemöller is leveraging the RISE with SAP solution to offer customers personalised experiences and to keep up with strong demand. With more than 850 retail stores and 15 online ... More

The Mobile Gaming Revolution, Powered by Arm

From humble beginnings, mobile gaming is now a multi-billion dollar industry driving the next-generation of smartphone devices and technologies. Revenues for mobile gaming applicat... More

In-Dash Gaming: A New Opportunity for Broadcasters (Xperi Blog)

Along with radio, our survey showed that today’s younger consumers are very interested in in-vehicle video, going as far as to say it would make them more likely to purchase a ve... More

Xperi Expands its Global Footprint with Powered by TiVo Media Platform for Smart TVs, Connected Car

At CES 2024, Xperi announces a new OEM for smart TVs Powered by TiVo, an expanded partnership with BMW for DTS AutoStage Video Service Powered by TiVo, and new content partners acr... More

Front Street Pictures: The Quest for a True Plug-and-Play Streaming Solution Leads to ClearView Flex (Sohonet Blog)

Sohonet speaks to Front Street Pictures' Director of Post-Production, Sepideh Merchant, about overcoming unreliable streaming challenges, embracing a seamless plug-and-play solutio... More

Leading the Way in the Nordics with SAP R/3

Helle Dochedahl, managing director of the SAP Nordic & Baltic region, and former SAP Co-CEO Jim Hagemann Snabe look back on over 35 years of SAP in the Nordic countries — and rev... More

Alteon.io Introduces Alteon Marketplace, Bringing Creative Tools Directly to Content Creators

Alteon Marketplace will be a robust collaborative ecosystem where users can download or integrate workflow extensions, stock photos and videos, music and sound effects, and other u... More

Elevating Fan Engagement with Synamedia’s In-Stadium Experience

In the ever-evolving landscape of sports entertainment, Synamedia is re-shaping the fan experience with its groundbreaking In-Stadium Experience. This immersive solution, designed ... More

Creating Customer Loyalty Through Player Engagement (Keywords Studios)

Sharon Fisher leads the Global Trust and Safety department at Keywords Studios. As part of Player Engagement, her expert global moderation teams create processes, integrate tools, ... More

Keywords Studios: Accessibility and Mobile Game Development

Fresh from her recent appointment as leader of Player Research’s new Accessibility Services, we sat down with Améliane F. Chiasson to discuss some of the key considerations ar... More

Embracing Audience Insights to Better Understand the Demand for Library Content, Spin-Offs, Reboots (Whip Media Blog)

The entertainment industry is at a pivotal moment, evolving rapidly in response to shifting audience demands. One significant change reshaping this sector is the integration of tec... More

Netflix Develops HDR-VMAF to Dynamically Optimise All its HDR Content (TVBE)

HDR-VMAF is designed to be format-agnostic and measures the perceptual quality of HDR video signal regardless of its container format.... More

New SAP Exhibition Shines a Light on NFT Art

SAP’s latest exhibition entitled “The Poetry of Blockchain” is the first it has staged exclusively for NFT art. There are 47 works of art by 18 different artists on display a... More

Riot Games to Upgrade European Broadcast and Production Capabilities (TVBE)

As part of an announcement about its plan to create a new home for esports in Europe, Riot Games has also revealed plans to upgrade its broadcast and production capabilities. The v... More

Raising Your Game by Deploying AI Within Game Localization (Game Developer)

Leveraging AI and its linguistic capabilities, scale and efficiency, has become an indispensable tool in this process. AI not only accelerates the translation of in-game content bu... More

The Freelance Revolution is Growing Fast in Spain (Forbes)

According to Statista, there are about 3.2 million freelancers in Spain. Individuals who are registered as “autonomo” in Spain represent about 16% of the population and it is e... More

Online Media Use in Germany Declines After a Peak in 2022 (Senal News)

After a peak in 2022, the use of online media content and streaming services in Germany has declined, according to a study carried out by public broadcasters ARD and ZDF.... More

TV Still the Main News Source for European News, but Social Media Growing (BTN)

Television holds 71% of attention, followed by online press and news platforms (42%), with radio and social media platforms sharing third position on 37% each. Social media has gro... More

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