All posts by mmagiera

At Blu-Tech Summit: Apps Provide New Marketing Momentum for Blu-ray

December 07, 2011
Published in: M+E Daily M+E Exclusive

by Marcy Magiera UNIVERSAL CITY, Calif.— Apps are poised to increase the interactivity of Blu-ray and provide new marketing momentum for the format, said a panel at Blu-Tech: Th... More

New Distribution Windows Change Studios’ Profit Equation

October 18, 2011
Published in: M+E Daily M+E Exclusive

by Marcy Magiera As networks and studios take advantage of myriad new ways to distribute content, they face greater challenges in managing windows to extract maximum profit from e... More

Prescreen Service Positions Streaming Movies as Promotional Vehicles for Studios, Filmmakers

October 03, 2011
Published in: M+E Daily M+E Exclusive

by Marcy Magiera New movie streaming service Prescreen promises content owners and filmmakers that its social networking model will deliver “blockbuster exposure on an indie bud... More

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