All posts by MESA News

Reed Hastings has a dream. Actually, it’s more of an obsession. The Netflix CEO wants his streaming video service to become the next HBO, but without the hassle of a cable subscr... More

With each second-screen application, Warner Bros. just keeps adding more and more. The studio did its first second-screen application earlier this year with Happy Feet Two, and its... More

Cinematic storytelling moved beyond the bigscreen long ago. Studios learned that back- and side-stories could be told in one-off books or other media to extend the life of a film o... More

Marketers and advertisers need to shift focus radically to accommodate the reality that consumers’ attention is becoming increasingly fragmented and a proliferation of sources of... More

While users certainly have their phones and tablets turned on as they watch TV, there hasn't been a killer second-screen app to gather them all. There are some good contenders, how... More

TMS, the leading provider of entertainment metadata, has just launched OnConnect Managed Services, a new "Data as a Service" platform offering a powerful set of application program... More

Music subscription service Rdio released updated iOS and Android apps Tuesday that come with a complete UI revamp, making the apps look much more like the service’s website. The ... More

On Tuesday, mPortal, creator of connected experiences among mobile and tablet devices launched another second screen app called ScreenBee. Billed as an interactive second screen co... More

When Nielsen bought SocialGuide a few weeks ago, it left little doubt that Social TV metrics have become an important tool for networks to assess their shows’ impact. But is the ... More

If you know anything about teenagers and young adults, you know that they get bored very easily. In the age of millions of apps, TV channels and entertainment outlets, it’s extre... More

Sony Electronics Nov. 29 unveiled a Blu-ray Disc video player pre-loaded with movies enabling consumers to watch 4K resolution content on compatible televisions in the home...... More

Big news for Web publishers whose users are increasingly visiting them on their phones: They’re going to start getting credit for those eyeballs, via a new scoring system from co... More

Windows 8 could allow consumers to use all their screen devices in a consistent way, through the home command center ... More

Media and entertainment companies doing business in China can expect double-digit growth in the world’s most populous nation but must be prepared to overcome a number of regulato... More

TiVo swung to a net profit of $59 million for the quarter ended Oct. 31 thanks to the patent-infringement settlement it reached in the period with Verizon Communications, while the... More

As more consumers adopt a digital lifestyle, complete with second-screen apps, tablets and connected TVs, brands are becoming interested in learning about connected TV advertising�... More

Yahoo probably would have focused more on media than on technology if it had chosen Ross Levinsohn to be CEO instead of former Google exec Marissa Mayer...... More

New forms of media are often disruptive to existing forms, but Twitter CEO Dick Costolo says that his network is complementary to traditional forms like television, because it adds... More

Make Blu-ray almost as cheap as DVDs and it will sell. $40 Blu-ray players and $1.99 Blu-rays sell like hotcakes. Is the industry ready to accept near-DVD pricing for Blu-ray quali... More