All posts by MESA News

Zeebox App Comes To BlackBerry Devices (World TV PC)

If you still own a BlackBerry device and have been wanting to see what all the craze about second-screen experiences is all about, well now you have the opportunity to do so. Zeebo... More

Facebook Friends Fan Interest in TV Shows, Study Finds (Los Angeles Times)

A new study reveals that social-network conversations about a television show can increase viewership. "How Chatter Matters in TV Viewing," Nielsen research conducted for the cable... More

TV Broadcasters Amp Up The ‘Second Screen’ Experience (NPR)

Once upon a time, there was one screen that TV broadcasters needed to fill. These days, it's all about the two-screen experience. People have been watching television with their la... More

VH1’s Sacher: Social TV is the New Reality of Television as 80 Percent of Viewers Use a Second Screen (Huffington Post)

Some 80 percent of viewers of VH1 programming use a mobile device (phone,tablet, laptop) while watching, says Dan Sacher, SVP for Digital at VH1 in this interview with Beet.TV. The... More

Nearly 17.5 Million Apple, Android Devices Activated Christmas Day (Los Angeles Times)

It seems Santa's sleigh was filled with smartphones and tablets this year as more than 17.4 million Android and Apple mobile devices were activated on Christmas Day -- setting an a... More

Twitter Is Already Winning The Social TV War, But It Will Soon Do More (Tech Crunch)

The past few years have been a rollercoaster ride for the social TV market. Driven by the growth of smartphone and tablet usage while viewers watch television, dozens of companies ... More

NPD: Nearly 13 Million Blu-ray Players Connected to the Internet (HMM)

Blu-ray Disc players aren’t just for watching high-definition content, as 12.9 million devices are also connected to the Internet, according to new data from The NPD Group. The t... More

Hearst Claims 800,000 Digital Subscribers, the 'Highest in the Industry' (Mashable)

Hearst Corp., publisher of Cosmopolitan, Elle and Road & Track among other titles, now has 800,000 paying digital subscribers, according to President David Carey. Carey include... More

Connecting The Multichannel Marketing Dots (CMO.com)

Today’s digitally savvy customer has thousands of potential access points to a company, resulting in an insurmountable volume of customer interactions via an ever-growing number ... More

Zynga, Electronic Arts Both Shutting Down Games on Facebook (All Things D)

There’s a reason why these games eventually must be put to sleep. The mechanics simply don’t work anymore if a lot of people aren’t playing them — after all, they are socia... More

Belgian Media Planning Shared Digital Content Passport (PaidContent)

Despite a new agreement with Google, Belgian media will launch their own shared user management and payment system, reducing the amount of free content on their sites...... More

Connected TV Ads Worth the Premium; Shouldn't be Thrown In As Freebies (Beet.TV)

Publishers should avoid giving away connected TV ads for free, warns Christie Hartbarger, VP of Connected Devices at Yume. That devalues the inventory and makes it harder for publi... More

Charter Lands Deal for Disney's Full Streaming, TV Services In the First Half of 2013 (Engadget)

Charter viewers won't have any shortage of TV choices this year -- at least, as long as they like Disney-owned channels. The House of Mouse has signed a deal with Charter to bring ... More

UK Digital Entertainment Sales Top £1bn (Advanced TV)

Digital sales of music, video and games exceeded £1 billion for the first time in 2012, according to official year-end figures released today by the UK’s Entertainment Retailers... More

Intel's Plan To Destroy Cable Is Already Running Into Delays (Business Insider)

Intel is reportedly on the cusp of delivering something that consumers around the world have been wanting for a long, long time...... More

Social TV Chatter Grows 800% On Twitter Over 2012 (Variety)

Measuring viewing interest and passion for television shows via social media was a big topic in 2012. Nielsen announced earlier this month a pact with Twitter to create the "Nielse... More

DirecTV to Hike Rates 4.5% in 2013 (Multichannel News)

DirecTV will ring in 2013 with a price hike that will increase customer bills an average of 4.5%, while the No. 1 satellite operator claimed the fees it pays broadcasters and cable... More

It’s Getting More Costly for iPhone App Makers to Get Loyal Customers (All Things D)

Mobile app developers spend quite a bit of money to win new customers — even for free apps. And after four consecutive months of declines, that cost went up significantly in Nove... More

University Researchers Make Real-Time HDR Encoding Reality (Broadcast Engineering)

Researchers have pushed the boundaries of High Dynamic Range (HDR) video to match our own eyes’ ability to cope with the real world's ever rapidly changing light intensity, such ... More