Social

E-Commerce Transformation: ‘The Race Is On,’ Execs Say (CMO)

The challenges for retail companies trying to meet the demands of their customers are changing: previously it was about the individual aspects of buying, and now it’s about integ... More

Addicted to Screens? That’s Really a You Problem (NYT)

Nir Eyal, who wrote the industry manual for hooking people on tech, now has a recipe to free you — even though it was your fault to begin with.... More

5G Sounds Great, but We Must Ensure it Won’t Ruin Internet Equality (TNW)

It’s hard to understand the exact impact of 5G connectivity, but we must pay attention to its risk to create an even bigger digital divide. Some experts predict that 5G will offe... More

Social Media Trends Translated for the C-Suite (DXC Technology Blog)

Even the dedicated social media wonk has a hard keeping up with the latest in social platforms and tools for enterprise use. Once they’re identified, the next challenge becomes e... More

Now Tinder Wants You to Have Your First Date on Tinder (NYT)

A choose-your-own-adventure series is designed to give young Tinder swipers something to talk about.... More

Generation Hashtag is Reshaping the World (Verdict)

Generation hashtag describes a demographic of people born between 1991 and 2005. This unique group covers younger members of the millennial group, as well as older members of Gener... More

The New Generational Divide: Screen Size (Bloomberg)

Younger people today are very comfortable with a small screen and older people are not. Both younger and older people can be found staring at their phones for texts or email or dir... More

IBC 2019: Avid MediaCentral Publisher Empowers Media Companies to Monetize Content on Social Media (SSN)

Avid unveiled the new MediaCentral l Publisher powered by Wildmoka, enabling media companies to create content, add graphics and branding, and publish news and sports videos quickl... More

At New York Fashion Week, This Hi-Tech Experience Steals the Show (Forbes)

As SAP expands its growing presence in the fashion industry, its technology will be hitting the runway for the third time in September, showcasing tech-enabled designs and a newly ... More

The UFC Has Surpassed the NFL on Instagram, and There are Two Big Reasons (Forbes)

We all know how popular the NFL is in the United States, but recently, the UFC surged past them in the area of Instagram followers. As of the publishing of this article, the UFC ha... More

Podcasts Grow Into Effective Advertising Medium as Consumption Rises (CMO)

More people are tuning into podcasts and are heavily engaged with this audio content, according to new data released today from Adobe Analytics. The report, which surveyed 1,008 U.... More

Should We Limit Social Media Posting to Experts? (Forbes)

One of the most consequential decisions of modern social media when it comes to the spread of digital falsehoods and foreign influence was the idea that anyone anywhere could publi... More

Cloud Gaming is Big Tech’s New Street Fight (Fortune)

Streaming video games promises to be an all-out brawl among companies with the internet infrastructure to back it up. At stake? Billions of dollars and the future of a fast-growing... More

The Future of Content Moderation Emphasizes Words Not Ideas (Forbes)

As society contemplates the future of online content moderation, much of the emphasis to date has focused on censoring ideas rather than moderating how those ideas are expressed.... More

The Importance of Context and Intent In Content Moderation (Forbes)

One of the greatest complexities of modern social media content moderation that stymies attempts to automate it is that context and intent matters.... More

How AR Could Be a Boon to B2B Sales (Tech HQ)

The door is wide open for AR, immersive, and 3D interactive solutions to be utilized within the sales process. With AR, B2B sales teams can superimpose digitally-simulated products... More

Instagram’s Design Gave Rise to the Influencer Economy – It May Also Be Its Downfall (Fast Company)

When everyone is an influencer, no one is an influencer. And Instagram’s design isn’t helping matters. Influencers are publishing more than ever. They published 15 times more e... More

How YouTube Stars are Using Instagram’s IGTV as a Testbed (Digiday)

Instagram’s long-form video platform IGTV has yet to emerge as a legitimate rival to YouTube. However YouTube stars have found a role for IGTV that may help to set it apart from ... More

Predictive Analytics: How to Turbocharge Your Digital Marketing Strategy (ReadWrite)

As a savvy marketer in the digital age, you always need to stay up-to-date on the latest advancements in the world of technology, business intelligence, and analytics. You need to ... More

As Instagram Tests Its ‘Like’ Ban, Influencers Will Have to Shift Tactics to Make Money (CNBC)

Instagram’s test of hiding “likes” on posts just expanded to more markets around the globe. For influencers, or individuals who work with brands to promote services or produc... More