Social

SAP, Now United Join Forces to Uniquely Engage, Empower Fans Around the World (MESA)

When music and TV producer Simon Fuller launched his latest global pop music group – Now United – his vision was to create a group that was accessible to fans, while also using... More

Apple Music Now Does a Much Better Job of Showing Artists’ Albums (The Verge)

Apple has fixed one of the biggest problems with Apple Music: the unhelpful way that a given artists’ releases were listed and displayed on the service. Previously, singles and c... More

Shoppers Mobilized Behind Retail Apps (Twice)

Consumers are getting with the program when it comes to retailers’ mobile apps. According to a new study, more than two-thirds of shoppers (67 percent) have downloaded a retail a... More

Adobe: How to Dominate the Subscription Economy (Forbes)

Adobe CMO Ann Lewnes' mandate at Adobe was to transform marketing and use it to drive the business forward. Initially, she worked directly with the marketing organization’s lone ... More

How ‘Grand Theft Auto’ is Changing the Way the World Experiences Music (RS)

In the five years since launch, GTA V and GTA Online gamers have listened to more than an estimated 75 billion minutes of music from the game’s 18 radio stations, according to Ro... More

Streaming Could Change the Video Game Business Forever (Fortune)

In the beginning, there were video game stores. There were bricks, and there was mortar, and hours before the stroke of midnight of a highly anticipated release, there were snaking... More

Biggest Challenge for Hulu, Netflix, HBO? Getting Millennials to Pay (Forbes)

One of the reasons Disney is paying $71.3 billion for the Fox properties is to gain a controlling interest in Hulu, the third-largest streaming service. A recent survey from media ... More

Spotify Now Displays Songwriter, Producer Credits for iOS Users (The Verge)

Spotify first added the option to check out a track’s songwriter and producer credits back in February — and now, the feature is being rolled out onto iOS. On the desktop appli... More

Walmart Eyes Virtual Reality Shopping System (AdAge)

Trekking through a crowded, cavernous Walmart supercenter isn't much fun. But what if you could do it from the comfort of your own home through virtual reality? The world's biggest... More

3 Big Questions About Jeffrey Katzenberg’s Billion-Dollar Gamble on Premium Mobile TV (Variety)

Jeffrey Katzenberg and Meg Whitman will build it. Will the world’s smartphone-carrying masses come? The plan is to create a mobile-specific subscription entertainment service, st... More

Will We Someday be Able to Do Everything Through Online Platforms? (ReadWrite)

Online platforms continue to change the way the world works, yet people continue to doubt the extent of these platforms’ power to disrupt. By now, the question should not be whet... More

NFL, Snapchat Ink Two-Year Content Partnership Renewal (Variety)

The NFL’s new “Sunday Publisher Story” will deliver news and highlights of games to Snapchat users during the season, with updates at least once per hour during the NFL’s S... More

Google Search Will Now Recommend Events Based on Your Interests (The Verge)

Google has updated the way you discover events in Search, adding new features that both personalize results and provide more key information about events right in search results. N... More

Why The Rock’s Social Media Muscle Made Him Hollywood’s Highest-Paid Actor (Forbes)

In addition to hefty $20 million up-front paychecks and cuts of back-end studio profit he'll insist on a separate seven-figure social media fee with every movie in which he appears... More

Smart In-Store Wi-Fi Keeps People Shopping (Cisco Blog)

Whether visiting a mom n’ pop shop on Main Street or a luxury store on Fifth Avenue—customers will come in asking for relevant, personalized experiences. Customers expect retai... More

Apple’s iOS App Store is About to Turn 10 Years Old (Developer-Tech)

Apple is preparing to celebrate the 10-year birthday of the iOS App Store, over which it's seen phenomenal growth and success for developers. The App Store was introduced on July 1... More

Netflix to Remove Online User Reviews (Billboard)

Netflix is getting rid of the user reviews feature of its website. The streamer began notifying users this week that, as of July 30, they will no longer be able to write reviews f... More

Instagram TV is Pulling Us Ever Closer to a Future Full of Tall Videos (Popular Science)

There was a time not long ago when the idea of shooting video vertically seemed totally crazy. For decades, we have collectively watched screens that are wider than they are tall, ... More

Facebook Watch Aims to Reinvent TV with New Interactive Shows (Variety)

Facebook Watch will launch a slate of new shows boasting interactive features like polls and quizzes to make good on the social platform’s intent to foster a greater sense of com... More

E-commerce is in Need of a Deeper Strategy with Social (The Drum)

The rise of shoppable ads – which have been popularised by Youtube and Facebook – has been swift. By removing the amount of clicks needed for customers to purchase a product, s... More