OTT/Streaming
How Spotify Built A Best In Class Data Model (ARC)
Context in marketing has proven to be an elusive goal. The Internet is awash in data, but not many companies have effectively figured out how to take that data and build actionable... More
Moneyball: How Spotify’s Data Upends Music Labels And Advertisers (ARC)
Music is a powerful medium. More than any other form of expression, music tells you what you need to know about a person. People define themselves, down to their very essence, by m... More
Streaming + Ticketing + Data: A New Frontier for the Music Industry (Music Business Worldwide)
Music industry… we are entering a new phase of the streaming economy – finally joining the dots between recorded music data and live. It’s a subject that’s gone predominant... More
Electric Jukebox offers ‘Plug-and-Play’ Music Streaming Through Your TV (Telegraph.co.uk)
A new music streaming device and service has launched in the UK and US today, aimed at people who think Spotify and Apple Music are too expensive and too complicated. Electric Juke... More
Inside Spotify’s Plan To Take On Apple Music (Fast Company)
It's called Fresh Finds. At first glance, it's just another playlist—it could easily be one of the collections hand-curated by Spotify's 32 music editors, or one of its 75 millio... More
Beatport Will Bring Videos, Curated Playlists to Spotify (Billboard)
The partnership teams two ostensible rivals -- a long-established download store which has transitioned into a streaming service and the world's largest on-demand music service -- ... More
Spotify Bites Back at Apple Music with Weekly ‘Mixtape’ Playlist for Each User (The Guardian)
Spotify is launching a feature called Discover Weekly, a new playlist of “new discoveries and deep cuts” for each of its 75 million users, based on their tastes and those of pe... More
Spotify Buys Beats’ Analytics Provider Seed Scientific (TechCrunch)
Spotify wants to own big data about bands. Today it acquired analytics firm Seed Scientific to forge a new Advanced Analytics unit tasked with understanding and improving how artis... More
Apple Music Has Got the Beat But Not the Algorithm
By Paul Sweeting Apple is thinking different about music streaming. As Apple prepares to take on Spotify, Pandora and their many rivals in the streaming media sweepstakes with th... More
Spotify Adds Video Streaming, Other Services Built Around Listener Data (AdAge)
Spotify is rolling out a slew of new products, including a video platform, designed to transform the music streaming service into a much broader entertainment system. By adding vid... More
Report: Telcos Have Key Role in OTT Battle (Advanced Television)
A report from strategy consultant Arthur D. Little and banker Exane BNP Paribas predicts that telcos have a key role to play in the intensifying battle between traditional media pr... More
OTT and the Challenge of Live-Linear Channels (StreamingMedia)
The growth of over-the-top (OTT) video delivery has been nothing short of spectacular. In the last 12 months alone, OTT has grown to $9–12 billion in global revenues, with $1.9 b... More
Spotify to Use Playlists as Proxy for Targeting Ads to Activities, Moods (AdAge)
Through its first-party data and its March 2014 acquisition of music analytics service The Echo Nest, Spotify has been digging into the 1.5 billion playlists the company and its mo... More
Spotify Exec: We Collect an ‘Enormous Amount of Data on What People are Listening To, Where, and In What Context’ (VentureBeat)
Spotify knows a whole lot about what its millions of users are doing, when they’re doing it, and where. Today, Spotify has 15 million subscribers who pay $9.99 a month - up from ... More
Spotify Has Six Years of My Music Data, but Does It Understand My Tastes? (The Guardian)
Spotify has my big music data, just like it does for all 50 million of its active users. In 2014, it bought a music technology company called The Echo Nest to help it make sense of... More
Spotify Launches Geo-targeted Ad Platform With Triton Digital (RAIN News)
There has been much recent scrutiny of freemium-listening models, especially Spotify’s plan, and this geo-targeting initiative has the potential to drive new money into the indus... More
Spotify’s Secret Weapon (Music Business Journal)
Scaling and care in managing music related data is, according to Brian Whitman, the basis of The Echo Nest’s work. A greater quantity of music processed, of course, gives more pu... More
Spotify’s Mesmerizing New Map Shows that Music Can Be Social Again (Quartz)
It is a lot of fun to play with. But it also highlights the massive, untapped potential Spotify has to exploit social connections and communities among its users. Right now, Sere... More