Smart Screen News Headlines

Mobile Commerce: One Size Doesn’t Fit All (Twice)

No doubt consumers are letting their fingers do the walking when it comes to filling their shopping baskets. But is buying by phone or tablet the retail panacea that some would sug... More

How Adobe Plans to Fulfill Marketing Cloud Promises Using Its Latest Magento Integrations (Adweek)

Brands are expected to spend up to $43 billion on mar tech this year and as competition between vendors in the space heats up, Adobe has unveiled its latest wares after its $1.7 bi... More

Walmart’s Vudu is Using Original Shows, Shopper Data to Stand Out in a Crowded Ad-Supported Video Market (Digiday)

The free, ad-supported streaming video market has gotten crowded, with Roku joining the likes of Pluto TV, XUMO and Tubi and Amazon reportedly waiting in the wings. But Vudu has an... More

WarnerMedia Plans to Unveil Streaming Service by End of 2019 (NY Times)

Get ready for the streaming wars. AT&T announced that it plans to unveil a digital video service featuring WarnerMedia’s films and television shows by the end of next year, movin... More

CBS News Launches Streaming-Video Morning Program (Variety)

TV’s morning-news wars have a new competitor. CBS News, which already produces “CBS This Morning,” unveiled “CBSN AM,” a one-hour morning program built for its CBSN strea... More

Microsoft’s xCloud puts Xbox in the Data Center; Game Streaming Trials Start in 2019 (DCD)

Microsoft has announced Project xCloud, a game streaming service that aims to bring Xbox titles to any compatible screen via cloud computing. The concept is not exactly new - with ... More

Netflix App Revenue Soared 90% in Q2 (Variety)

Netflix has dramatically upped its revenue haul through smartphones. For the third quarter in a row, the streamer had the No. 1 grossing non-game mobile app worldwide in Q3 2018, g... More

YouTube Scam Lures Eager ‘Doctor Who’ Fans to Reveal Personal Data (Security Intelligence)

“Doctor Who” may be one of the most popular science fiction series of all time, but anyone interested in streaming the new season should check for factual accuracy before creat... More

Future of Spectator Sports: In the Age of the Photo-Finish, Data is Key (Verdict)

Spectators, organisers and referees rely on data to make sporting experience the best it can be, and with technology advancing, the future of spectator sports looks bright. The int... More

Featured Jobs: Netflix; Adobe; Dolby

Senior UX Design Researcher — LA — Netflix Information Systems Security Officer — McLean, VA — Adobe Product Manager, Media Cloud — San Francisco — Dolby Click here ... More

How AI Is Enhancing Advertising Innovation (CMO)

Artificial intelligence is being deployed far and wide in marketing and advertising. In fact, many of the tasks being handled by machine learning and other AI tools are making poss... More

National Theater in London Offers Glasses with Live Subtitles (NY Times)

If you have hearing difficulties, the idea of spending hours watching a play may not be that attractive given the risk of key dialogue slipping from your grasp. The National Theate... More

Spotify Launches New Program for Podcasters (Variety)

Spotify is beta testing a new program to get more podcasts onto its service. Spotify for Podcasters gives any podcaster the ability to syndicate their show via the music service. S... More

Marketers, You’re Wasting Your Data (ReadWrite)

Data has never been more critical to marketing success. Companies are striving to employ the latest analytics to drive improvement in all areas of operations. The good news is that... More

Facebook Premieres Launches Globally as Part of Live Video Push (CNET)

The social media giant wants to bring you even more video. Facebook on Tuesday rolled out Premieres globally, and expanded its interactive video polls and Top Fans features. The so... More

Labeling Content: Q&A with EIDR’s Will Kreth (MediaPost)

Kreth: "Today we see labeling happening in a variety of ways, often with proprietary methods that are designed for specific purposes. Moving towards a single standard identifier, w... More

Almost Half of OTT Apps are Abandoned After a Month (TV Technology)

Almost half of OTT apps are abandoned within a month of download according to a new report. The report also found that OTT applications experience 67 per cent churn within the firs... More

TV Advertising Isn’t Dead – It’s Evolving (CMO)

The back-to-school season this year was also the back-to-TV season for department stores. The top brands in the category spent $247.8 million from July 1 to Aug. 31, according to i... More

Tennis Channel Becomes U.S. OTT Hub for WTA (SportsPro)

The Women’s Tennis Association has signed a landmark deal with digital cable and satellite television network Tennis Channel to become the new over-the-top (OTT) digital streamin... More

Featured Jobs: SiriusXM; Qumulo; Wasabi

Senior Software Developer, Big Data — Irving, TX — SiriusXM Senior Software Engineer — Vancouver — Qumulo Quality Assurance Engineer — Boston — Wasabi Click here to ... More