Interactive

VR Headset Owners Only Use Their Devices Six Hours a Month on Average (Variety)

The typical virtual reality (VR) headset owner spends only about 6 hours a month using their device, according to a new IDC Report. One of the top use cases for VR continues to be ... More

Adobe Puts AI, Machine Learning to Work for Small Business (Silicon Angle)

Jason Woosley, Adobe: It’s about bringing behavioral data and the transactional data together to really get a 360-degree view on individual customers. There’s too much raw data... More

Microsoft, Sony Will Partner on Game Streaming, AI (CNET)

Sony and Microsoft on Thursday said they're exploring a strategic partnership to develop cloud-based solutions for their respective game and content streaming services. The announc... More

The Mouse of the Future? Your Eyeballs (Fast Company)

Recent research finds that eye tracking, which is often used as an assistive technology, could be used to help people be more productive.... More

Why Mobile Games, App Stores Should Opt for Blockchain (ReadWrite)

The mobile game and app ecosystem is extremely saturated. The mobile gaming markets are still growing and already worth more than $40 billion — but only a few developers are reap... More

Engaging Experiences Start With Intelligent Images (Adobe Blog)

Different images evoke different emotions which, in turn, help influence purchasing decisions. But successfully evoking a response through images isn’t a science — it’s an ar... More

Smart Speakers: Why Your Voice is a Major Battle in Music (BBC)

Using voice to sift through and access music may be a relatively new idea, but it’s brought with it an immense technological challenge that streaming companies, record labels and... More

How Chinese Video App TikTok Conquered the World, Making Teens, and Child Safety, Trend (SCMP)

With more than a billion downloads, the short-form video app owned by start-up ByteDance has captured the imagination of users across the globe.... More

AR, VR Set to Revolutionize E-Commerce (ReadWrite)

It is obvious that any technology that helps to attract more customer engagement and increases the sale is likely to be more selected by the e-commerce companies. Most of the techn... More

Top 14 IoT Mobile App Development Trends to Expect in 2019 and Beyond (ReadWrite)

In the era of digital transformation, IoT is fostering the forthcoming revolution in mobile apps. It is changing the way companies used to provide mobile app development services. ... More

Instagram Bringing Shoppable Influencer Posts to Your Feed (Variety)

Get ready for Instagram influencers to peddle more stuff to you: Facebook is set to announce at its f8 developer conference in San Jose, Calif. Tuesday that Instagram is rolling ou... More

NBCUniversal Unveils ShoppableTV (THR)

NBCUniversal on Monday unveiled the launch of ShoppableTV, which will give TV viewers the opportunity to buy products within the environment of their favorite TV shows by holding t... More

Spotify Testing Voice Ads (Variety)

Spotify wants its listeners to literally respond to ads: The company has begun to test voice ads, which encourage listeners to give voce commands in order to explore additional con... More

Tinder Wants In on Your Music Festival Meet-Cute (NY Times)

Tinder announced a new feature called Festival Mode, which will allow users to identify fellow festivalgoers before they descend on Governors Ball, Bonnaroo and Firefly, among othe... More

How Machine Learning Will Shape the E-Commerce Industry (Forbes)

Customers are interested in receiving personalized recommendations. They’ll happily provide you with information that results in a more convenient, personalized shopping experien... More

Building the Future of Customer Communications Management (Adobe Blog)

While customer communications have traditionally been focused on solving for a print-first, paper-based solution, there is now an urgency to modernize that legacy approach with a d... More

How Wearable AI Will Amplify Human Intelligence (HBR)

Intelligence amplification is the use of technology to augment human intelligence. And a paradigm shift is on the horizon, where new devices will offer less intrusive, more intuiti... More

To Improve Customer Experience, Embrace the Outliers in Your Data (Kellogg Insight)

Companies are increasingly turning to data science to better understand how customers interact with their products and services. And with good reason. A 2018 survey found that 58 p... More

Mobile Crowned King of Digital Marketing (MediaPost)

Whenever mobile marketing is talked up, it's time to say how video is also a co-star in digital advertising. The latest figures show that at 44%, video now nearly equates to half t... More

Pay TV Can Boost Profits by 30% With Best-in-Class Data Analytics (Videonet)

It is possible for Pay TV operators to increase profitability by as much as 30% if they use data analytics (with AI and machine learning) across all parts of the organisation, exec... More