Discovery

 

Report: SEO Vital in Age of Voice Search (CMO)

A fresh study has shown the most essential ranking factors behind voice searches are the same as the familiar SEO factors already in existence. Voice assistants are expected to dom... More

The Secret to Success on YouTube? Kids (Wired)

In a new report, the Pew Research Center said that in the vast ecosystem of YouTube’s English-language videos, children’s content and content featuring kids under 13 are some o... More

The Future of Content Moderation Emphasizes Words Not Ideas (Forbes)

As society contemplates the future of online content moderation, much of the emphasis to date has focused on censoring ideas rather than moderating how those ideas are expressed.... More

Quibi Plans Bite-Size Shows for Mobile Phones – Will Millennials Buy In? (LA Times)

If Hollywood and Silicon Valley created a baby, they might call it Quibi. At least, that’s how veteran film mogul Jeffrey Katzenberg and tech executive Meg Whitman view their fle... More

Hello, Brave New World! (NPR)

The advent of streaming has changed our relationship to music, but where is it taking us? What's the logical conclusion?... More

Spotify Taps Into Pop Culture Nostalgia With Disney Hub (Forbes)

Furthering its niche content offering, Spotify partners with Disney to house the studio’s musical content in one place on the app – the Disney Hub. The dedicated hub will unite... More

Big Data is Dead – Long Live Big Data AI (Forbes)

Digital transformation is finding out what data can do to your business decisions and actions. It’s focusing your company on mining and benefiting from its second-most important ... More

Spotify, Apple Music and Rivals are Secretly Fixing Your Mainstream Taste in Songs (CNET)

The meteoric popularity of streaming has lifted fortunes across the recording industry. But streaming also has been quietly shoring up the indie sector that exists outside the big ... More

Inside Apple’s Team That Greenlights iPhone Apps for the App Store (CNBC)

The app review process has grown in importance as Apple increasingly emphasizes its App Store services as a source of revenue and iPhone security as a key selling point. In additio... More

Adobe Commerce Cloud Launches Headless Offering to Serve the High Customer Experience Needs of Enterprise Customers (Adobe Blog)

Adobe Commerce Cloud announced a robust and highly flexible infrastructure that streamlines continuous integration and continuous delivery processes and empowers customers to reali... More

Inside the Apple Team That Decides Which Apps Get on iPhones (Bloomberg)

The former head of App Store reviews discusses why apps get rejected, competition between Apple and developers, and planning for WWDC.... More

How Salesforce is Making Einstein Voice a Customizable Voice Assistant for Today’s Mobile Workers, Data Hungry Businesses (TechRepublic)

At TrailheaDX 2019, Salesforce's Michael Machado spoke about the unique challenges of building Einstein Voice Assistant within the company's highly-customizable platform.... More

Are You Platform Ready? (Adobe Blog)

Brands are spending millions of dollars to create personalized, thoughtful customer experiences, but too often failing at the basics of relationship building. There are a lot of im... More

Four Steps to Develop Engaging Customer Experience Strategies (Salesforce Blog)

Tethered to smartphones and accustomed to nonstop innovation, today’s customers are more informed and less loyal than their predecessors. The experience a brand offers is now its... More

How IoT Will Power Smart Stores (Digitalist)

The Internet of Things is one of today’s hottest technologies. It’s completely transforming our private and professional lives, from basic daily household chores to our securit... More

Using Mobile to Transform Retail to Me’tail (Adobe Blog)

Given the wealth of data that brands can harvest about today’s consumers and, equally, consumer expectations of omnichannel brand experiences, it is imperative brands engage with... More

A Day in the Life of the Future Customer (Raconteur)

While digital shopping will continue to grow, this isn’t to say that brick-and-mortar stores will disappear completely. Instead they will be reinventing themselves and co-existin... More

Intelligent Enterprises Make the Experience Economy Click With Consumers (Digitalist)

Simply having the product or service is not enough; it is no longer even a differentiator. Consumers want a positive and personalized experience to sweeten the deal. They want to f... More

Hollywood is Quietly Using AI to Help Decide Which Movies to Make (The Verge)

Cinelytic is one of the many companies promising that AI will be a wise producer. Its software lets customers play fantasy football with their movie, inputting a cast, then swappin... More

HITS Spring: MarkLogic, Sony Tout Benefits of Leveraging Curated Descriptive Metadata

Curated descriptive metadata can yield significant competitive business value for a media and entertainment company, according to MarkLogic and Sony. “We’re here to talk abo... More

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