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Rio 2016: The Race for OTT Gold (StreamingMedia)

In a few short days, we will hear the familiar theme of the Olympics, see the lighting of the Olympic flame and beam with pride as we watch over 10,500 athletes from more than 206 ... More

Viewers Won’t Adopt Existing Series If They Can’t Easily Access All Past Episodes, NBC Research Chief Says (Deadline)

Nearly half of viewers say they wait until they’ve heard good things about a show before they will start watching it, said Alan Wurtzel, NBC’s President of Research and Media D... More

The NFL Will Get a Snapchat Discover Channel as Part of a New Two-Year Deal (Recode)

Snapchat and the NFL are teaming up again this football season. The two sides announced a new two-year partnership on Tuesday in which the NFL will become the first pro sports leag... More

Vevo, Warner Music Strike ‘Milestone’ Partnership (Billboard)

Vevo and Warner Music Group have confirmed a long-rumored partnership that will finally see premium video content from the major music company’s artists distributed across Vevo's... More

YouTube to Carry Rio Olympic Highlights from 60 International Broadcasters (VideoInk)

NBC has the U.S. TV rights to the Summer Olympics in Rio de Janeiro (Aug. 5-21), but that won’t be keeping content from the games off of YouTube. The Google-owned video hosting p... More

Google is Stepping Up its Game for the Rio Olympics (TechCrunch)

Like pretty much every other company in the world, the search giant is working an angle for the Rio events. Google will be utilizing a good number of its alphabetic offerings to ma... More

Twitter to Live-Stream ‘Suicide Squad’ Red-Carpet Premiere in NYC (Variety)

Twitter will live-stream “Suicide Squad” red-carpet coverage from the film’s premiere Monday in New York — marking its first live-video deal in the entertainment space. The... More

Facebook and Twitter Will Dangle Ad Revenue to Lure YouTube Stars (Bloomberg)

A few years ago, it was crazy to imagine social media companies paying anyone for being popular on their sites; the idea was for everyone to use them for free in exchange for givin... More

Twitter Takes A Page From Twitch with Eleague Live Stream (Variety)

Twitter struck another live streaming deal — but this time, it’s a different kind of sports event: Turner and WME | IMG esports joint venture Eleague will be live streaming its... More

IOC Sets Post-Rio Launch for Olympic Channel Free Over-the-Top Video Service (Variety)

The International Olympic Committee set Aug. 21 as the the launch date for its promotional Internet-video destination — the Olympic Channel — designed to sustain fan interest i... More

Facebook’s Really Big Plans for Virtual Reality (Bloomberg)

Apart from cracking the workings of the mind, Oculus will give Zuckerberg the chance to actually make an object, as opposed to the intangible millions of lines of code that constit... More

NBC Turns to Digital Influencers to Draw TV-Averse Millennials to Olympics Coverage (Variety)

Young people aren’t exactly the prime audience for Olympic events like track and field. In fact, for the two previous Summer Games, the median age of U.S. viewers has risen — f... More

The Fastest-Growing Format in Publishing: Audiobooks (WSJ)

The digital revolution that flummoxed the music, movie and publishing industries has given rise to a surprising winner: the audiobook. Audiobooks are the fastest-growing format in ... More

Will Pokémon Go Help AR Surpass VR in Consumer Adoption? (Re/code)

With all of the interest and hullabaloo around Pokémon Go and its clever use of augmented reality, one has to wonder if AR has superseded virtual reality as "the next big thing?" ... More

Despite Streaming Options, Millennial Women Plan to Watch the Olympics on TV (Adweek)

The 2016 Summer Olympics are just a few weeks away, and it looks like the TV-friendly time zone of the host city, Rio de Janeiro, will pay big dividends for NBC. With Rio just one ... More

With Apps like Netflix and Hulu, Your Old Cable Box Wants to Once Again be Your Home Entertainment Hub (Quartz)

There is no love lost between cable operators and streaming video services. The two industries have been duking it out for consumers’ eyeballs since streaming burst onto the scen... More

Snapchat Talks with Hollywood about Bringing Shows to the Platform (Digiday)

Snapchat Discover is going Hollywood. The messaging and media app is out looking for deals with major networks and studios that would transform the Discover section, where publishe... More

How Vevo Wants to Leapfrog YouTube By Taking Cues from Snapchat and Tinder (Variety)

How do you reinvent music television for a generation that grew up not watching MTV, but YouTube, Vine and Snapchat? That’s a question that Vevo has been trying to answer ever si... More

Instagram’s CEO Is Counting on Selena Gomez, Kevin Hart and 500 Million More to Win Digital Media’s New Game: Video (Hollywood Reporter)

Instagram is making the bold bet that the millions of celebrities, photographers, famous pets and regular Joes who post photos on the app are clamoring for more video, too. That's ... More

Rovi’s $1.1B TiVo Acquisition Receives Approval from the FTC and DOJ’s Antitrust Arm (VB)

Rovi’s proposed $1.1 billion acquisition of DVR pioneer and set-top box maker TiVo moved one crucial step closer to completion today with the news that both the Federal Trade Com... More

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