Entertainment Partners Acquires SyncOnSet

Payroll specialist Entertainment Partners (EP) announced Jan. 13 that it has acquired SyncOnSet Technologies and its Emmy-winning collaboration and productivity tools for the entertainment production industry. Terms of the transaction were not disclosed.

EP said it believes SyncOnSet’s Asset Hub and Crew Tools tools, which help productions reduce manual processes, make for a good fit with its SmartStudio suite, a back-office solution which offers digitization of the processes of film and television production.

SyncOnSet received a 2016 Primetime Engineering Emmy Award in 2016.

“We are thrilled to welcome SyncOnSet to Entertainment Partners and the SmartStudio,” said EP president and CEO Mark Goldstein. “Their clear vision to replace production binders with collaborative, real-time technology with Crew Tools and to automate asset resolution tracking with Asset Hub fits perfectly with EP’s vision. Both products have been widely embraced and will offer enhanced visibility to a wide range of crew and studio personnel. Together, this unification will deliver to our clients tomorrow’s vision for the cloud-based, real-time production world today.”

Patrick Baca, EP’s CTO, added: “The increasing complexity and scale of global collaboration on production require tighter integration across technology solutions. SyncOnSet’s emphasis on efficiency and security align perfectly with our commitment to our clients and will accelerate the vision of both companies. Integration of the SyncOnSet products into EP’s SmartStudio will provide a streamlined experience for asset management and production finance that will enable our clients to have greater control and faster decision-making.”

SyncOnSet co-founder and CEO Alexander LoVerde said his team was looking forward to joining EP and continue working to enhance production workflows. “With the combined resources of EP, we will be able to better support our users and have an even greater impact on the industry. This is a great fit for our people and a true win for our mutual client base,” he said.