M+E Connections
Sony Digital Cinema Goes Large in Texas
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Sony Electronics is bringing its Sony Digital Cinema premium large-format (PLF) movie theater experience to Texas for the first time, with the planned spring 2020 opening of a Galaxy Theatres auditorium in the Dallas-Fort Worth area.
The theater — featuring 4K laser projection, luxury stadium recliner seating and next-gen sound — will open at the Grandscape mixed-use development, with 15 screens. Galaxy Theatres partnered with Sony for its first PLF auditorium in Las Vegas.
“On the heels of our mutual success launching the world’s first Sony Digital Cinema PLF together, we are pleased to work with Galaxy Theatres to bring this exceptional and unforgettable experience to movie lovers in the Dallas-Fort Worth area,” said Theresa Alesso, pro division president of Sony Electronics. “The Sony Digital Cinema auditorium combines Sony’s stunning visual technologies with innovative theater design and powerful audio to create a unique and truly immersive sensory experience.”
Rafe Cohen, president of Galaxy Theatres, added: “Galaxy Theatres’ Grandscape location is being thoughtfully designed and outfitted with the movie-goer in mind, from the décor and the food, to the state-of-the-art technology. After collaborating on a Sony Digital Cinema auditorium in Las Vegas, we experienced the immense appetite for luxury entertainment experiences first-hand. Having our premier new theater as the lynchpin of Grandscape’s innovative lifestyle complex will enhance our exposure among an audience who already values a premium offering.”
Sony has been working with theater chains for more than a decade to offer 4K, laser, lamp, HDR, 2D and 3D projection technologies. For more information, visit pro.sony.
