Business
ThinkAnalytics Brings Back Schiavinato as SVP, Adds Bossard as Director (MESA)
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Personalized content discovery firm ThinkAnalytics has brought back former SVP of marketing and business development for Latin America Rick Schiavinato as its SVP of sales and business development, and added former Conviva solutions architect Bryan Bossard as its director of strategic accounts, the company announced.
The additions come as ThinkAnalytics has doubled its U.S. workforce over the last 18 months, thanks to higher demand for its advanced viewer analytics and content discovery platform.
“Both Rick and Bryan bring a wealth of experience to ThinkAnalytics in video analytics which is adding considerable value to service providers and broadcasters as they look to strengthen customer engagement and the user experience with real-time data insights that will help them win in this competitive marketplace,” said company CEO Gabriel Berger. “We have considerably strengthened the size of our US team over the past 18 months to meet the increased demand for ThinkAnalytics’ market-leading technology.”
Based in Atlanta, Schiavinato will be responsible for customers in the Eastern U.S., Latin America and Canada, and supporting marketing and go-to-market activities for all of the Americas. A 30-year industry veteran, he was with ThinkAnalytics 2015-2108.
“In the past year in the Americas there has been a palpable shift in operators’ mind sets as they recognize the value of analytics to boost user engagement, reduce churn, and optimize content investments,” Schiavinato said. “I couldn’t resist the opportunity to work again with customers who are transforming their user experience and business operations using the power of ThinkAnalytics’ AI and advanced analytics.”
Bossard joins ThinkAnalytics after four years at Conviva where he specialized in video optimization and analytics. Previously Bossard worked in visual communications at Disney-ABC Television Group. He’ll be based in L.A.
