Film/TV
FandangoNOW: ‘Avengers: Endgame’ 4K Sales Shine On (MESA)
Story Highlights
FandangoNOW, Fandango’s video on-demand service, reports that a substantial number of fans want to experience “Avengers: Endgame” on their ultra-high-definition TVs, with 42 percent of total preorder sales being in 4K, one of the largest 4K shares of a film’s overall preorders the company has ever seen. Debuting tonight at midnight, “Avengers: Endgame” is already FandangoNOW’s top pre-order title of all time.
“There’s so much going on in ‘Endgame’ that fans will want to own it at home, especially in the highest definition possible, so they can watch it again and again and catch all the things they missed,” says Fandango Managing Editor Erik Davis. “It’s an emotional ride and visual feast, and with the new bonus features, ‘Endgame’ promises to be the most significant home entertainment event of the year.”
According to a FandangoNOW survey of more than 1,000 fans planning to watch “Endgame” at home:
• 97% own other Marvel movies.
• 89% plan to show “Avengers: Endgame” to friends, family, or significant others at home.
• 88% believe “Avengers: Endgame” ranks as a classic.
• 86% previously viewed “Endgame” at least once in theaters.
Although “Endgame” is not yet available on subscription streaming services, it is available now to buy in HD and 4K.
