Pixelogic Execs: New Theater Facility Meets Industry’s Technical Demands

Localization and distribution services provider Pixelogic took the bow off its new post content review and audio mixing theaters in Burbank, Calif. Aug. 29, giving both clients and industry executives a sneak peak at the technology working behind the screens.

Pixelogic’s six projector-lit screening rooms at the facility all support HDR, Dolby Atmos and DTS:X, and the main theater now includes a Dolby Vision projection system. Four of the theaters are now equipped with Avid S6 consoles, and Pixelogic is also including 4D motion chairs for testing and verification of 4D capabilities.

“The Pixelogic facility was carefully designed and executed to enable rapid and seamless turnover of production environments that support Digital Cinema Package (DCP) screening, audio recording, audio mixing, and a range of mastering and quality control services,” said Andy Scade, SVP and GM of Pixelogic’s Worldwide Digital Cinema Services. “We know our customers are making the most in-demand content in the world held to the highest standards. We understand the creative and technical demands they manage and we have built the facility that can support their content.”

The theater investments will better support Pixelogic’s feature and episodic audio mixing abilities for its foreign language dubbing business, the company said. Seth Hallen, SVP with Pixelogic, said the company is proud of what it’s put together.

“We were looking forward to formally unveiling the theaters. Even though there have been a few sneak peeks, this was the real unveiling and the response has been terrific,” he said. “It was wonderful getting the community together and we are grateful for the support. For those of you who were with us, we’re so happy to have shared the evening with you. For those who were not with us, we would be delighted to have you visit us anytime.”