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NAB Show: GrayMeta, BeBop Technology to Launch Suite of Workflow Solutions for Media, Entertainment (HITS)

GrayMeta today announced a strategic alliance with BeBop Technology, provider of the most robust and secure platform for moving media & entertainment workflows to the cloud, to host GrayMeta on the BeBop platform and develop a suite of new solutions for content owners.

The first of these tools, to be called Neon™, will combine the GrayMeta Platform’s artificial intelligence, machine learning, and automatic metadata creation capabilities with BeBop’s powerful and highly secure cloud platform to create a complete workflow solution for compliance and quality control (QC) operations. Content editors will be able to utilize Neon™ to quickly locate where changes need to be made within their content and enable sign clearance and copyright protection for motion pictures, broadcast, TV, and digital content.

Rather than having to sift through large amounts of footage or match a timecode from an Excel sheet to the on-screen non-linear editing system (NLE), they will be able to see all signs, brands and logos within a new Adobe Premiere Pro module – all natively within the BeBop platform.

The announcement comes during NAB Show 2018, one of the largest events for media, entertainment, and technology professionals. In the weeks following the show, the GrayMeta Platform will be optimized to run on BeBop across the three major cloud providers – Amazon Web Services (AWS), Google Cloud Platform, and Microsoft Azure.

“BeBop’s mission is to enable individual creativity and empower new visions for content creation and beyond,” said BeBop co-founder and Chief Executive Officer Bruce Long. “GrayMeta on the BeBop platform, and the new cutting-edge solutions we are creating together, represent an exciting, transformative moment for what’s technologically possible for the media and entertainment industry, and this is only the beginning.”

GrayMeta and BeBop will be demonstrating their respective solutions at NAB Show 2018 from April 7 to April 12 at Booth SU2202.