M&E Connections

SDI Media Promotes Alberto Abisso to EVP, Europe

Media services provider SDI Media has promoted Alberto Abisso, longtime company SVP of European operations, to EVP of Europe, handing Abisso oversight of SDI Media’s European service offering across 23 offices and approximately 750 employees.

“Alberto has been focused on providing our clients in Europe with unparalleled customer service, an especially difficult task during the period of rapid growth we have seen over the last few years,” said SDI Media CEO Mark Howorth. “He has demonstrated an impressive track record driving operational success, building strong teams, and improving SDI’s credibility with our customers.”

Abisso will be charged with managing operations and communication across SDI Media’s network of services across Europe, overseeing the company’s work to meet increased client demand for multi-language support across regions and platforms, better workflow integrations, and lowered production costs.

“Our customers demand a seamless interface, regardless of the number of languages or services required, and SDI has the ability to deliver that utilizing the largest network of owned and operated studios,” Abisso said. “We will continue to make systems investments and decisions that drive us towards a positioning where we are rapid in-service delivery, easy for customers to do business with, and truly transparent on the status of every file as it moves from order, to execution, to delivery and payment.”

SDI Media recently announced the acquisition of marketing production firm PPC Creative, as well as a new partnership with GrayMeta to develop artificial intelligence and machine learning solutions geared toward enhancing metadata for both the localization and distribution of content.