Rovi Makes Metadata Offering a Standalone Service

Rovi Corp.’s metadata service, Rovi Knowledge Graph, is now available as a standalone service, the company announced May 5, a response to pay TV and broadband operators desire to provide enhanced services.

Rovi Knowledge Graph contains information on more than 100 million entities, covering titles, names, brands, locations and more, offering machine-generated metadata from 100,000 online sources, giving customers access to 20 million keyword assignments, 545,000 sub-genre assignments, 920,000 assigned roles and metadata on four million people.

“As broadband markets and Pay TV services become more competitive, many providers are enhancing video services as a path to new revenues,” said Kathy Weidman, SVP and GM for metadata for Rovi. “However, as digital content continues to grow, it’s becoming increasingly difficult to deliver an engaging user experience while also presenting content based on their interests. Rovi’s dynamic metadata, powered by the Rovi Knowledge Graph Engine, helps differentiate service offerings in today’s crowded marketplace by creating a unique and engaging entertainment discovery experience personalized to the individual.”

Rovi May 5 also announced it had signed a multi-solution deal with Mediacom Communications, with the American cable provider signing on to use Rovi Operator Insights, Rovi Ad Optimizer and Rovi Subscriber Analytics. The deal also includes an i-Guide renewal and will enable Mediacom to launch Rovi discovery products on iPads, smartphones and more.

“This agreement with Mediacom, a major U.S. cable provider, underscores Rovi’s commitment to building high-quality technology offerings for service providers,” said Rovi EVP and COO John Burke. “As we continue to broaden our product portfolio, we look forward to enhancing our customers’ offerings by delivering advanced technologies that improve the viewing experience and bring entertainment discovery to life.”