M+E Daily

ESCA Goes Digital!

Special Edition of Industry’s Annual Supply Chain Event Announced for March 28 in LA

DEG and MESA have announced the return of their acclaimed annual event, ESCA, the Entertainment Supply Chain Academy, which for over eight years has advanced efficiencies in the distribution of entertainment media.  From the DVD to Blu-ray Disc and now with our industry’s current digital transition, ESCA has always presented innovative ideas and home entertainment thought leadership.

ESCA Digital is scheduled for March 28 at the Luxe Hotel on Sunset Blvd. in Los Angeles.

This year the partnering associations have announced ESCA is going totally digital — coming at a time when new workflows, standards and processes need to be refined and developed.

Under the direction of the DEG and MESA Advisory Boards, this year’s program will bring out operations and digital distribution executives representing all major studios, along with their tier one technology service provider partners.

The conference program features three distinct sessions addressing the broad scope of the digital supply chain, each introduced by DEG committee chairs:

Session One: Behind the Scenes

Introduction by DEG Media & Content Operations Chair Larry Wilk of the Walt Disney Studios

Session Two: Necessities for Market Launch in the Digital Space

Introduction by DEG Developing Platforms Chair Mark Turner of Dolby Laboratories

Session Three: The Evolving Digital Consumer Lifestyle and The Importance of the User Experience

Introduction by DEG UltraViolet Marketing Chair Rich Marty of Sony Pictures Home Entertainment

 

Here’s what’s being discussed:

Dissecting the Digital Supply Chain

Preparing Content for Market

By the Numbers: Digital Details

The Importance of User Experience

 

– Check in for regular speaker and program updates at: www.entertainmentsupplychain.com

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