Data

The internet is far more than a global shopping cart. It is the dominant force shaping contemporary culture and accelerating international cultural exchange. Where is this digitiza... More

Early last year, critics of blockchain tolled the bells of doom for the technology. They argued that it was overhyped and did not merit the kind of attention and investment it lure... More

California’s new online privacy law, combined with a cocktail of similar laws in the EU, India and elsewhere, could drag the high-flying music industry down to earth. Music fest... More

Netflix’s use of big data has already been commented on in countless analyses: it is based on the channel’s supremacy, something that the company began to verify when it used t... More

Salesforce rolled out a new app that makes it easier to get started on Trailhead Playground, the free Salesforce learning environment that lets users test out any capabilities they... More

Hulu is preparing to roll out new forms of advertising this year — one which will allow viewers to have more say in the ads that play, and another that lets the viewer engage wit... More

Whether you know it or not, we are now in the data economy. Every piece of data that you have online — whether it's on Facebook, Instagram, Twitter or on any other platform — c... More

Spotify is launching a playlist generator today that can line up some killer tunes for you and your hamster, bird, iguana, dog, or cat. The company created a “Pet Playlist” web... More

As we enter the 2020s, there will be significant progress in the march towards the democratization of data that will fuel some significant changes. Gartner identified democratizati... More

Not only will there be a data deluge over the next five years, but IDC predicts that by 2025, more than 65% of this data will be generated by enterprise organizations, and nearly 3... More

As AI and machine learning continue to develop, the way we use analytics also continues to grow and change. While in the past, businesses focused on harvesting descriptive data abo... More

We’ve shifted from simply gathering and analyzing data we collect in disparate adtech/martech systems and optimizing future efforts, to building a more complete view of our custo... More

Companies have long relied on market research to determine how customers are using their products and whether they have underlying needs that a new feature might meet. Much of this... More

AR, 5G, esports … oh my! These are just a few of the major themes that will drive digital media conversations in 2020, and every one of them revolves around the untold quantities... More

Analysis isn’t enough. We need synthesis and analysis to connect distributed data to the analytic supply chain – with catalogues as the connective tissue. The tech is there tod... More

Spotify is modernizing how marketers advertise on podcasts, introducing a slew of new tools at CES in Las Vegas that make the old medium feel slightly more new. The company is cal... More

The transport and logistics industry has been experiencing tremendous growth with the evolution of services such as Alibaba and Amazon. However, there’s one major challenge to th... More

Artificial intelligence at the enterprise level has truly reached critical mass. It’s no longer an “if” question, but more of an inquiry into “how” and “when” AI will... More

Over the past decade, Netflix and its rivals have come to rely heavily on the power of algorithms, those top-secret computer programs designed to connect audiences with the program... More

As we turn the corner to a new decade, businesses are looking for ways to address ever-increasing customer expectations: high-quality products and services delivered on demand, wit... More