Interactive

Mobile’s influence on shopping behavior has been on the rise since the advent of the smartphone, but recent data indicates consumers are becoming more comfortable finalizing tran... More

Desktop and laptop computer ownership is declining in China, while smartphone use has neared total saturation among the younger generation. Ninety-four percent of 18-34 year olds n... More

East Carolina University and SAS will join forces to help rural areas overcome economic, educational and health disparities. Using analytics and data visualization, ECU and SAS wil... More

I’ll make this short: The thing you’re doing now, reading prose on a screen, is going out of fashion. We’re taking stock of the internet right now, with writers who cover ... More

A search, a click. Still, it has become increasingly difficult for advertisers to catch the attention of U.S. consumers who expect a lot from digital content and go through a multi... More

Fadi Naoum, head of sports and entertainment at SAP: "We built a [monitoring] beacon and we are [currently] doing the roll-out at the SAP Arena because we want the fan to have the ... More

There's a new game in town: Virtual reality (VR) arcades are popping up to let people experience the computer-generated worlds without having to buy a headset. The nascent VR ga... More

Social Payments: Today’s shoppers want seamless payment experiences, whether that’s paying back a friend with a few taps on a smartphone or avoiding a checkout line by paying v... More

Video content consumption has undergone a profound transformation in recent years. The rise of connected devices and video streaming services like Netflix and Hulu combined with li... More

Economists have been puzzled in recent years by the so-called “productivity paradox,” the fact that the digital revolution of the past four decades hasn’t resulted in big gai... More

China is home to about 19 million people interested in the NFL, according to Kantar-CSM China research, and its own indoor football league. The China Arena Football League began pl... More

The TV business has long looked to Super Bowl as a tent-pole sales event that can rival Black Friday. And according to the National Retail Federation (NRF), this year’s Patriots-... More

Businesses have been relying on search and big data analytics for many years to gain insight into their data. In recent years, these technologies have evolved rapidly and now incor... More

Following another hectic CES — driven yet again by agencies, ad tech vendors and marketers searching for that next big thing — the notion of the “fourth screen” has become ... More

Twitter Inc. is working on a new Snapchat-style feature that makes it easier to post videos on the social-media company’s app, according to people familiar with the matter, aimin... More

Smart speaker use is on the rise and a new study from NPR and Edison Research finds 16 percent of Americans own a smart speaker. The survey was conducted in November and Decemb... More

Paid music-streaming service Spotify is partnering with eight publishers to produce audio programming and visuals for a new format called Spotlight. The idea is to supplement the l... More

Alexa could get a bit more opinionated about media in the future, Amazon Fire TV VP Marc Whitten told Variety. Speaking at the sidelines of the Consumer Electronics Show in Las ... More

The Smart Display Wars Get Real - Amazon got a head start this year in moving Alexa from speakers to screens, first with the 7-inch Echo Show smart display, and then with the dimin... More

It's January and that means it's time to make some big, bold, and quite possibly totally off the mark predictions for the coming year. What will 2018 have in store for gamers, t... More