Interactive

4 Consumer Trends Revolutionizing Content Consumption (CMO)

Bigger Screens Are Losing Share - As smartphones become the media consumption device of choice, tablets, and desktop devices are paying the price. Overall, M&E brands have seen a 2... More

Live From the U.S. Open: IBM Watson Media Opens Up AI Possibilities for USTA (SVG)

IBM has long been a major tech player for the USTA at the US Open, providing backend technology ranging from the US Open app to the SlamTracker point-by-point analysis tool. This y... More

Apple Backtracks on the Blue Bar of Shame for Location-Based Apps in iOS 11 (AdExchanger)

Location-based apps are getting an unexpected reprieve from Apple’s blue bar mandate, an overlay at the top of the phone screen designed to tell users how and when apps are using... More

IBC 2017: 24i to Showcase Cutting-Edge OTT Apps (MESA)

At IBC 24i Media will showcase their turnkey OTT Apps with a wealth of features and innovations to accelerate time to market, reduce cost, simplify deployment and optimize personal... More

How Sports Publishers Will Use the NFL Season to Push Direct Connections (Digiday)

Podcast promotion- CBS Sports is focusing this year on adding podcast subscribers after its analyses found that its podcast subscribers consume more of CBS Sports’ content across... More

Twitter Enables Account Sharing in its Mobile App, Powered by TweetDeck Teams (TechCrunch)

TweetDeck Teams — a feature that lets users share access to Twitter accounts without having to share a password — will now work in the Twitter app for iOS and Android. This cha... More

Can The iPhone Change The Way We Live Again? (Fast Company)

The iPhone changed technology in 2007, but it was the App Store that changed our lives a year later. It brought us Yelp to pick a restaurant, Instagram to share our dinner, and Ube... More

Apple is Planning a 4K Upgrade for its TV Box (Bloomberg)

Apple is planning to unveil a renewed focus on the living room with an upgraded Apple TV set-top box that can stream 4K video and highlight live television content such as news and... More

HTC Drops Vive VR Price (SSN)

In a bid to stay competitive with the likes of the Oculus Rift and PlayStation VR, HTC Aug. 21 lowered the price of its Vive headset to $599, a $200 price cut. With 420,000 devi... More

AT&T Debuts DirecTV Now-Driven Tablet (SSN)

AT&T Aug. 25 will street a new tablet, dubbed Primetime, for $200, with the company pushing its own DirecTV Now service as part of the deal. The 10-inch tablet comes pre-package... More

Virtual Reality Films Take Hold at Fall’s Film Festivals (Variety)

The possibility that virtual reality could push the limits of the moviegoing experience took a leap forward with Alejandro G. Inarritu’s immigration-themed installation “Carne ... More

The iPod’s Legacy: How Apple’s Music Player Reshuffled its Future (ZDNet)

The iPod, as most of the world understood it, is no more. The discontinuation of the iPod nano and iPod shuffle represented a second fall for the pioneering music player, which saw... More

Wipro Opens Data Discovery Platform for Businesses on Microsoft Azure (Business Standard)

Wipro said it has made its cloud-based Data Discovery Platform available for customers on Microsoft Azure through a “pay-per-insight” model. To be hosted on Microsoft’s cl... More

Have Smartphones Destroyed a Generation? (The Atlantic)

The advent of the smartphone and its cousin the tablet was followed quickly by hand-wringing about the deleterious effects of “screen time.” But the impact of these devices has... More

Oculus Now Lets Rift Users Launch Steam Games in VR (GamesIndustry.biz)

Oculus has added seamless integration for applications purchased outside of its ecosystem, which will allow users to launch games purchased through Steam for the first time. Previo... More

How Mobile is Changing Back-to-School (Mobile Marketer)

Back-to-school shopping isn't just a trip to the local mall anymore. The methods by which parents and their kids find back-to-school deals are changing, making mobile a key compone... More

Apple May Adopt Google Tech to Enable Next-Gen Apps (Fortune)

There may hope for people who are sick of the endless cycle of downloading, updating, and deleting apps on their iPads and iPhones and other devices. Apple is starting to work w... More

Big Data is Changing the Future of NBA Scouting (Dataconomy)

Big data and sports analytics are changing the ways many things in sports have traditionally been done. They are allowing for new processes that have the potential to alter the way... More

Twitter is Developing a Subscription Plan that Promotes Your Tweets Automatically (Fortune)

Twitter is testing a subscription plan that automatically promotes tweets in order reach to more users and grow follower bases, as the struggling company looks to increase advertis... More

Is VR Fulfilling its Promise This Time Around? (Games Industry)

Tomorrow marks the fifth anniversary of Oculus launching its Kickstarter campaign for the Rift, kickstarting not just a VR headset but a new era of enthusiasm around the technology... More