Discovery

 

Traditional TV’s Surprising Staying Power (The Economist)

The internet has already changed what viewers watch, what kind of video programming is produced for them and how they watch it, and it is beginning to disrupt the television schedu... More

Mass Entertainment in the Digital Age is Still About Blockbusters, Not Endless Choice (The Economist)

One of the axioms of technological progress is that it democratises entertainment, distributing delights to the masses that were once reserved for the elites. More high-quality ent... More

Japan’s Wowow to Air ‘Twin Peaks,’ ‘Bull’ (THR)

Japan’s top satellite TV network Wowow and CBS Corp.'s CBS Studios International on Monday unveiled a multiseries licensing deal, which covers Twin Peaks, Bull and American Gothi... More

GrayMeta Unlocks Hidden Value Stored in Digital Assets with Cognitive Services (SCN)

GrayMeta developers found it very easy to integrate the Cognitive Services APIs into the GrayMeta Platform. While it took a few months to build the programmatic infrastructure to m... More

Are Brands Convinced Snapchat is the New TV? (The Drum)

Snapchat’s efforts to prove millennials are turning it into the ‘new TV’ has started to leave marketers in the dark as to why they should spend big on content that will be sh... More

SEO for CEOs: It’s All About Mobile in 2017 (CIO)

The message for SEO in 2017 is loud and clear: Design your website in a fashion that makes mobile users the priority. If you listen closely, you can almost hear Google whisper, "Or... More

The Grammys are Using Snapchat to Lure Younger Viewers (Digiday)

The music industry’s Recording Academy is using Snapchat to get younger people interested in the 59th annual Grammy Awards on Feb. 12. On Saturday, Jan. 21, The Recording Academy... More

PayPal: 58% of Video Consumers Watch on Mobile Phone (HMM)

Consumers are increasingly watching video away from the television. A new study commissioned by PayPal found 58% of video consumers watch content on a mobile phone, followed by a t... More

The Future of Snapchat Discover Looks a lot Like TV (Mashable)

Three years ago, Nick Bell and a few colleagues at Snapchat stared at a wall of post-it notes. On them were the names of dozens of media outlets like People, Daily Mail, Billboard ... More

How Alexa Fits Into Amazon’s Prime Directive (NYT)

Five years ago, few would have guessed that Amazon would already be ahead of the top tech companies vying to be leaders in home automation. But Jeff Bezos has been shaping this vis... More

Epix Boots Up App for TiVo-Powered Set-Tops (B&C)

Extending its first OTT bridge to MVPD-distributed set-tops Epix has introduced a set-top box app for its premium service on TiVo-powered devices from Atlantic Broadband, an operat... More

Google Makes Search Data Available for YouTube Ad Targeting, Upping Pressure on TV (VideoNuze)

Last Friday, while most of the world was focused on the presidential inauguration, Google announced that YouTube advertisers will now be able to target their ads based on users’ ... More

App Usage Soars Worldwide (MediaPost)

Worldwide, consumers spent nearly 900 billion hours using apps, in 2016. Since 2015, that represented an increase of more than 150 billion hours, according to a new report from App... More

Vine Dies Tuesday, Reincarnating as a Twitter Video App (CNET)

Vine is dead. Long live Vine Camera. Tuesday is the last day that you can download and thus save your favorite six-second clips and comments from Vine before Twitter guts the app. ... More

BMW Uses Facebook Live to Intro 5 Series (MediaPost)

BMW of North America unveiled its new 5 Series via Facebook Live Sunday from the 2017 North American International Auto Show. The event showed off the vehicle ahead of its official... More

Netflix Wants the World to Binge-Watch (Bloomberg)

For the past several years, Netflix has been pouring money into Brazil. Local audiences at first met the company with skepticism, bafflement, or indifference. Over time, Netflix st... More

How Slack is Capitalizing on the Podcasting Renaissance (The Drum)

Slack wants to grow its user base by creating quality editorial content that resonates with audiences which is why it has spent the last year establishing its brand in podcasting a... More

Hulu Adds Live Nation Music Show to Its Virtual Reality App (Variety)

Hulu is expanding its lineup of virtual reality (VR) content with a show from Live Nation. “On Stage,” which will debut with a first episode on January 26, promises a closer lo... More

Music Streaming Hailed as Industry’s Savior as Labels Enjoy Profit Surge (The Guardian)

Five years ago, the demise of the music industry seemed almost inevitable. Recession, rampant piracy, falling CD sales and a fear that “kids just don’t buy music any more” ha... More

George Michael’s Music is Exploding in Popularity Online (Forbes)

As is the case whenever a superstar musician passes away, the music of George Michael and his band Wham! have suddenly experienced enormous surges in popularity wherever they are i... More

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