Business

Accenture Acquires Media Hive to Expand Its Commerce Capabilities (MESA)

Accenture has acquired Media Hive, an e-commerce solutions provider with expertise in cross-channel commerce strategy, custom application development, and the creation of innovative retail experiences for any device. The acquisition will strengthen the capabilities of Accenture Interactive around Salesforce Commerce Cloud (previously Demandware) implementations and the delivery of best-in-class commerce experiences for clients.

“With the acquisition of Media Hive, we are significantly strengthening our commerce capabilities, particularly in Salesforce Commerce Cloud,” said Glen Hartman, head of Accenture Interactive, North America. “The acquisition of Demandware by Salesforce has created a new opportunity for Accenture to deliver seamless e-commerce solutions to clients built on Salesforce Commerce Cloud. Together, we will bring together Accenture Interactive’s omni-channel marketing expertise and scale with Media Hive’s robust technical and retail expertise to drive the ultimate commerce experience for our clients.”

Founded in 2003 by Thomas McGee, co-founder and Greg O’Keeffe, co-founder and chief executive officer, Media Hive is based in Asbury Park, N.J. with a second office in Brooklyn, New York.

“Becoming a part of Accenture Interactive will provide the ability to bring our all-star technical talent and strong retail client relationships together with Accenture’s scale and leading industry expertise,” said Vince Santo, chief operating officer and president of Media Hive. “Our team is thrilled to join Accenture as it provides a unique opportunity for the team to grow and continue to drive value for our clients.”

“It is amazing to see the energy in our ecosystem surrounding Salesforce Commerce Cloud,” said Jeffrey Barnett, CEO, Salesforce Commerce Cloud. “We are thrilled to see one of our most strategic partners double down to support the transformation of retailer customers.”

Accenture was one of the first global companies to establish a strategic alliance partnership with Salesforce, and continues to grow and strengthen its position as a leading ecosystem partner. Whether working with Salesforce on the launch of Salesforce Einstein, introducing more than 15 new industry Fullforce solutions to date or training one of the largest ecosystem workforces, with more than 9,500 Salesforce skilled professionals, Accenture’s ongoing investment in building deep specialist skills and leading capabilities is unique in the Salesforce ecosystem.